 |
|
 |
Audio Recordings of COFES 2008 Roundtable Discussions
These files will be provided to registered COFES 2008 Attendees only. They are for your personal use only and may not be shared or distributed.
Saturday, April 12, 2008
10:45 AM
|
Discussions and Roundtables
|
Cyon Research investigates issues in engineering and design. That
research forms the basis for the issue topics for these group discussions. Meeting rooms are set up in suites around the pool, each with a different issue to discuss. Also, meetings among groups with a common interest.
CLICK ON TITLE FOR AUDIO
DP and PLM: Different Visions for Different Purposes
— To someone outside our industry, the vision of DP (digital prototyping) may seem like just another way of saying “PLM” (product lifecycle management). The two visions have a common goal, but are executed with different methodologies. PLM confronts the challenge of automating engineering and manufacturing top-down, with global implementation. DP proffers a bottom-up, stepwise vision (DP). Some vendors have offerings in both camps. What’s the real difference between the two visions and what does this mean to the customer?
The Channel — All vendors are focused on building out channel capacity.
At what point does it become a zero-sum game? What happens to organic growth
when the channel reaches capacity? Until then, what are the major bottlenecks to
building out the channel? Are these bottlenecks bigger than any one company (for
example, too small a pool of experienced people)?
CLICK ON TITLE FOR AUDIO
The Blurring Line Between AEC and MCAD
— AEC and MCAD used to be entirely
separate vertical markets, with no common ground between them. Their respective
toolsets have gained in power, flexibility, and ease-of-use. At the same time,
the users of such tools have become more sophisticated. Today, it is not
uncommon to see AEC firms using Rhino for design, and there are third-party
vendors delivering tools for architectural steel and concrete design built on
top of SolidWorks and Inventor. Traditional AEC tools are also moving into
manufacturing, notably project management and project portfolio management.
What’s really going on here? Where will it end?
CLICK ON TITLE FOR AUDIO
Social Network Mashups in Business
— Wikis, multiplayer interactive games, and other Web 2.0 technologies are entering the workplace, and will affect business -- especially collaborative business functions such as project management. A group has been developing a white paper that describes the landscape of social networks and virtual worlds and clarifies the enhanced value propositions of these environments for business development and globalization. Their findings indicate that it is possible to organize a community of networks into a mediated community that produces value for an organization.
While email and project collaboration networks have digitized and webified traditional dirt-world workflows, Web 2.0 technologies alternately promise and threaten radical process transformation. How will new-generation tools -- and the new generation of users who use them -- affect the roles, responsibilities, rights and risks of all project participants?
CLICK ON TITLE FOR AUDIO
Educating the Next Crop of Engineers
— What skills will they need? What will they not need to be taught (as most will be digital natives)? What are they likely to be lacking? What can be done within the existing education system (both K-12 and college)?
What steps will business need to take to insure readiness for the next generation of engineers? How can we make sure there will not be a shortfall? What guidance/encouragement or investments should industry be bringing to bear upon the education of upcoming generations?
CLICK ON TITLE FOR AUDIO
BIM in Construction
— The construction industry has reached a tipping point. They know what BIM (building information management) is; they’ve seen it work; they can clearly see what BIM can do for their bottom line; and they know they have to get on board. As a result, we’re about to experience a period of explosive growth in demand for BIM software.
This demand will not be fueled by traditional design users, but rather by the recipients of design data. What are the implications for software providers? How will this change the relationship between architect and builder? How do contracts and deliverables evolve?
CLICK ON TITLE FOR AUDIO
Designing Software to Support Sustainability
— What can we do to help our customers act more responsibly?What software and tools will be available to simulate the true life cycle costs of various design/manufacturing/service/operation/decommissioning alternatives? We simply don’t have much guidance on what alternatives will prove customer- and planet-friendly over the long haul.
The availability of such tools might help us create the kinds of incentives or regulations needed to sustain healthy economies.
User Group Roundtable — Meeting among representatives of major user groups to discuss common issues and providing customer benefit. Representatives from boards of COE, PLM World, PTC/USER, etc.
By invitation.
 |
|
CLICK ON PHOTO FOR AUDIO
ii2008* Session
Jack Ring
Cyon Research |
|
The Serendipity of Innovation |
Many of us chalk up great innovation to serendipity, from Velcro to Post it Notes to the microwave and vaccines. However, unless serendipity is followed by semantics, semiotics, and systemics, nobody wins. We’ll help you understand each factor and why all three are necessary, then see how to keep systematic process from suppressing creativity and how innovating innovation can greatly increase the chances of success for any invention. These principles and practices apply to situations ranging from molecular medicine to global ecology.
|
|
1:45 PM
|
Discussions and Roundtables
|
Similar to the morning sessions, with different topics.
CLICK ON TITLE FOR AUDIO
Visualizing the CAE Market
— Engineering analysis is not just a complex set of applications, the domain of engineering analysis tools is also incredibly rich and complex, with capabilities that overlap in complex ways. How can we visualize what the engineering analysis market looks like? What differentiates real sectors of the market? What can we learn from trying to visualize it? How is the market evolving?
New Delivery Models for Software — As Web2.0 shapes up, Google & Amazon are demonstrating its value. With it come new ways to deliver functionality to users. SaaS (software as a service); On-demand; "Software + Service"; and other models of functionality delivery are creating new opportunities and complexities. The industry may be in for a major shift as new technology/business models come into play.
CLICK ON TITLE FOR AUDIO
BIM: Platform Stacks
— The transition from CAD-based to BIM (building information modeling)-based design is in full swing. The use of BIM in design is no longer a novelty; already for many, it’s mandated.
At the same time, vendors are adding significant richness to their BIM platforms. Platform “stacks” are common constructs in IT; consider the Microsoft, Oracle, IBM, Sun, and Open Source stacks. A similar construct is emerging in the AEC market, with significant stacks not only from Autodesk and Bentley, but also an IFC stack, and a hint of a future Intergraph stack. Where can this “stacks” view of the market lead us?
CLICK ON TITLE FOR AUDIO
Social Production of Manufactured Goods
— Social production is the process by which volunteers come together to create something of value. They act as a firm would without the command/control or even clear reward/compensation structures.
There are numerous examples in what has come to be known as Open Source IT: Linux, Apache, MySQL, SugarCRM, etc. Examples in manufacturing are less apparent but growing: Mazda tapped into the social network Facebook to directly get its customers ideas about what the next Mazda3 should look like; Mountain Dew started a site that lets customers formulate their own personal flavor of beverage; and Bug Labs has released a configurable/modular hardware platform that lets the user design their own gadget and then write the software to make it work.
What will the role of the manufacturer be when the users of the products are asked to be the designers? What are the implications for Intellectual property and product liability when ‘amateurs’ are given authority over design decisions? What can we learn from how IT has been transformed by Open Source social
production?
CLICK ON TITLE FOR AUDIO
GEN Y: Changing of the Guard
— Kids who are growing up learning to collaborate with WOW (World of Warcraft) will have different expectations from a design tool than we do - and those "kids" will be in positions of leadership, with buying power, in less than 10 years. What will they expect their software to do? What are the implications for design firms?
CLICK ON TITLE FOR AUDIO
Intellectual Property
— Finding the balance between protecting knowledge and sharing it is the key to innovation and success. This applies not only to the relationship between design and manufacturing firms, but also between software firms and their users.
Where do we draw the line between the right amount of control and stifling workflow and innovation? Can or should we rely on legal documents like EULAs and partnership contracts, or is there a business role for trust relationships? What about in sectors like AEC, where the parties to a project have traditionally had adversarial roles?
CLICK ON TITLE FOR AUDIO
Compression
— Our economy is built around continuous growth. “Grow or die” is not just a motto; it’s a corporate reality. On the other hand, the human “culture” is approaching the limits of our “global petri dish.” Enticing customers to dispose of their current goods just to replace them with the “latest and greatest” is not going to be a viable strategy for long. We are likely to enter an economic stage of “compression,” where design for the long term, design for consumer maintainability, design for reuse, etc. become our priorities. Do we have the right tools yet?
 |
|
CLICK ON PHOTO FOR AUDIO
ii2008* Session
Mills Davis
Project10x |
|
Web 3.0 |
Still trying to get your arms around Web 2.0? Forget it! Web 3.0 is the next phase of internet evolution. It uses semantic technologies to cope with challenges of scale, complexity, security, and mobility, as well as provide intelligent, rich media interaction and autonomous behavior that make our experience of internet more relevant, useful, enjoyable (and profitable). This shift from information-centric to knowledge-centric patterns of computing and communication will fuel trillion-dollar economic expansions worldwide over the next decade.
|
|
* This year, for the first time, we have invited ii2008 to be co-located with COFES 2008. ii2008 attendees will be joining us for the meals and keynotes and are welcome to attend other COFES 2008 sessions. COFES 2008 attendees are also welcome to attend ii2008 sessions.
ii2008 is Innovation Insights 2008. The conference discusses strategies for driving innovation and has a focus on managing knowledge. 2008 will be the sixth year for the event, which caters to an audience of industry CIOs. The presentations shine a light on drivers of innovation and provide hands on experience with innovation generation and tools.
|
 |