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Joshua Fisher
Posts:33
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| 03/31/2008 8:41 PM |
 Alert
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| Social Production of Manufactured Goods
— Social production is the process by which volunteers come together to
create something of value. They act as a firm would without the
command/control or even clear reward/compensation structures. There are
numerous examples in what has come to be known as Open Source IT:
Linux, Apache, MySQL, SugarCRM, etc. Examples in manufacturing are less
apparent but growing: Mazda tapped into the social network Facebook to
directly get its customers ideas about what the next Mazda3 should look
like; Mountain Dew started a site that lets customers formulate their
own personal flavor of beverage; and Bug Labs has released a
configurable/modular hardware platform that lets the user design their
own gadget and then write the software to make it work. What will the
role of the manufacturer be when the users of the products are asked to
be the designers? What are the implications for Intellectual property
and product liability when ‘amateurs’ are given authority over design
decisions? What can we learn from how IT has been transformed by Open
Source social production? |
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