Looking for the best real estate lead generation software? Look no further! In this blog post, we will discuss some of the top options on the market and help you decide which one is right for you. Each of these programs has its own unique features, so it’s important to do your research before making a decision. Keep reading to learn more about each program and find the one that fits your business needs!

Top 7 Best Real Estate Lead Generation Software

  1. Market Leader – Best Real Estate Lead Generation Software for Best Overall Experience
  2. Zurple – Best Real Estate Lead Generation Software for Automating Your Practices
  3. Offrs – Best Real Estate Lead Generation Software For Listing Management and Optimisation
  4. REDX – Best Real Estate Lead Generation Software for Budget-Conscious Businesses
  5. Zillow Premier Agent – Best Real Estate Lead Generation Software for Buyer Discovery
  6. Zoho CRM – Best Real Estate Lead Generation Software for Social Media Management
  7. BoldLeads – Best Real Estate Lead Generation Software for a Complete CRM Experience

1. Market Leader – Best Real Estate Lead Generation Software for Best Overall Experience

PRICING: Request a quote

Market Leader is indeed the market leader for real estate lead generation, and for so many good reasons. From making sure your leads are your own leads and don’t go to your competitors to advanced location targeting, pay plans for leads (not impressions) and a ton of CRM features, Market Leader has really set a high bar when it comes to lead generation in real estate.

An award-winning company, this software guarantees to increase your leads and makes your job much easier, ensuring you have more time and resources to grow your business and become as successful as possible.

KEY FEATURES:

  • Lead insights into all aspects of your CRM
  • Advanced lead location targeting and filtering
  • Automated lead nurturing and listing management tools

REASONS TO BUY:

  • One of the most popular lead generation tools in the real estate industry
  • Use the app to manage leads on the go
  • Guaranteed quantity of leads for what you pay for

REASONS TO AVOID:

  • Customer service is not always helpful
  • Leads may not be reliable all the time

2. Zurple – Best Real Estate Lead Generation Software for Automating Your Practices

PRICING: Request a demo for pricing

Zurple is one of the most comprehensive and user-friendly lead generation software programs on the market. It’s designed to help real estate agents automate their practices, from generating leads to converting them into clients.

The software offers a wide range of features, including automatic lead capture, contact management, email and text messaging, drip campaigns, listing management, and more. It also integrates with various third-party apps, making it easy to use with your existing systems.

KEY FEATURES:

  • Automatic lead capture and contact management
  • Email and text messaging
  • Drip campaigns
  • Listing management
  • Third-party app integration

REASONS TO BUY:

  • Comprehensive lead generation and automation tool
  • User-friendly interface
  • Wide range of features

REASONS TO AVOID:

  • Monthly price can be expensive for some users
  • Some features require a paid subscription

3. Offrs – Best Real Estate Lead Generation Software For Listing Management and Optimisation

PRICING: Request the demo for a quote

Offrs is a powerful lead generation and listing management tool that helps real estate agents increase their business. The software optimises your listings and profiles to make sure they’re seen by the right people at the right time. It also includes features like automatic lead capture, contact management, drip campaigns, and more.

At the end of the day, statistics show that 60% of homeowners will choose the first homeowner they meet, so use Offrs to ensure you’ve got your foot in the door first.

KEY FEATURES:

  • Optimises your listings and profiles
  • Automatic lead capture
  • Contact management
  • Provides access to FSBO and expired listing leads as a priority

REASONS TO BUY:

  • Helps increase your business
  • Voted the number one application by thousands of US agents
  • Listing management and Optimisation tool

REASONS TO AVOID:

  • Some users find the monthly price expensive
  • Some users might not get any leads due to the area of operations

4. REDX – Best Real Estate Lead Generation Software for Budget-Conscious Businesses

PRICING: Prices start at $39.99 for FSBO leads, $59.99 for Expireds, and $59.99 for GeoLeads.

If you’re on a tight budget but still need high-quality lead generation software, REDX is a great option. With prices starting at just $39.99 for FSBO leads, $59.99 for expired and $59.99 for GeoLeads, and so many more, it’s one of the most affordable options on the market.

This is also a great way to price the software because it means you can choose and dedicate yourself to the kind of leads you want to be working with.

KEY FEATURES:

  • Affordable lead generation software
  • Many different lead types to choose from
  • Pay-as-you-go pricing model

REASONS TO BUY:

  • One of the most affordable lead generation software on the market
  • You can choose which leads you to want to work with
  • The software interface is incredibly clean and easy to use

REASONS TO AVOID:

  • The number of features is relatively limited compared to other software
  • Some users have found some leads to be poor

5. Zillow Premier Agent – Best Real Estate Lead Generation Software for Buyer Discovery

PRICING: Request a quote

If you’re looking for a comprehensive lead generation software that does more than just help you capture leads, Zillow Premier Agent is a great option. In addition to features like automatic lead capture and contact management, the software also includes buyer discovery tools to help you find the right buyers for your listings.

The software also offers a wide range of features and integrations, making it a great choice for agents who want a complete solution. There are also plans broken down into agent, team, and brokerage sizes, so you can find the one that suits your business best!

KEY FEATURES:

  • Automatic lead capture and contact management
  • Buyer discovery tools
  • Easy messaging and communication with buyers and leads
  • Detailed buyer insights to help you nurture leads in the best possible way

REASONS TO BUY:

  • Helpful buyer discovery tools
  • Comprehensive solution
  • Integrates with a variety of third-party applications

REASONS TO AVOID:

  • Some users find the monthly price expensive
  • The software can be overwhelming for some users

6. Zoho CRM – Best Real Estate Lead Generation Software for Social Media Management

PRICING: Prices start at £12 per user per month

While Zoho is not a dedicated real estate lead generation application, it is one of the world’s most popular CRM and lead generation tools (serving over 13 million users) and with a little bit of time investment, it could be your greatest asset.

This is because Zoho integrates with a wide range of social media platforms (including Facebook, Twitter, and LinkedIn), making it easy to capture leads from all over the web.

The software also offers a wide range of features for managing your leads, including contact management, drip campaigns, lead scoring, and more.

KEY FEATURES:

  • Integrates with social media platforms
  • Contact management
  • Drip campaigns
  • Lead scoring

REASONS TO BUY:

  • Popular CRM and lead generation tool
  • Integrates with a wide range of social media platforms
  • Offers a wide range of features for managing your leads

REASONS TO AVOID:

  • Some users find the monthly price expensive

7. BoldLeads – Best Real Estate Lead Generation Software for a Complete CRM Experience

PRICING: By request only

If you’re looking for a complete CRM experience, BoldLeads is a great option. In addition to features like automatic lead capture, contact management, and lead scoring, the software also offers tools for real estate email marketing, automated follow-ups, lead engagement tracking, software coaching and training, and so much more.

On top of all this, BoldLeads is also an all-in-one CRM platform, which means you can manage your leads, clients, transactions, and listings all in one place.

KEY FEATURES:

  • Automatic lead capture
  • Contact management
  • Lead scoring
  • Real estate email marketing
  • Automated follow-ups
  • Lead engagement tracking
  • Software coaching and training
  • All-in-one CRM platform

REASONS TO BUY:

  • Offers a complete CRM experience
  • All-in-one CRM platform
  • Wide range of features and integrations

REASONS TO AVOID:

  • No mobile applications (web-based only)