The internet can be a dangerous place, which is precisely why investing in a cybersecurity platform is a smart move for any individual or company. However, with so many players in the industry of internet security softwares, how is one to decide on the best choice? 

Two popular cybersecurity suites on the market today are Bitdefender and Avira. Bitdefender is a leading internet security software with a global reputation, designed to protect users against the threats of the internet. Avira is an award-winning cybersecurity platform building internet resilience and safety for users of the software.

Let’s have a closer look…

Main Differences between Bitdefender vs Avira summarized:

BitdefenderAvira
Features & CapabilitiesTotal web protectionAntivirus and AntispywareBanking and payment protectionSystem optimization toolsParental controlsFirewallWi-Fi network securitySecure data encryptionFile shredderVPN30-day money back guaranteePhishing and web protectionAntivirus and AntispywareOpera – browser securityBanking and payment protectionPerformance optimization toolsGame boosterSoftware updaterPassword managerFile shredderVPN30-day money back guarantee
Pricing$24.99 USD – $159.99 USD per yearFree – $99.99 USD per year

Bitdefender vs Avira – Features & Capabilities: 

Bitdefender

  • Founded in 2001 and based in Romania, Bitdefender delivers industry leading internet threat prevention, detection, and response solutions to small and medium sized businesses, mid-market enterprises and individual consumers
  • It offers exceptional malware protection through antivirus and antispyware programs, system optimization tools, VPN, firewall, file shredding, parental controls, and secure data encryption for both PC and Mac computers, through its four options:
    • Bitdefender Antivirus Plus
    • Bitdefender Internet Security
    • Bitdefender Total Security
    • Bitdefender Premium Security
  • Extra features offered include microphone and webcam protection, OneClick Optimizer, which cleans any device to speed up performance, and a privacy firewall
  • Bitdefender’s software is trusted by millions of users around the world and offers a 30-day money back guarantee, as well as a free product offering with minimal features

Avira

  • Founded in 2006 and headquartered in Germany, for the last 30 years Avira has had a mission of helping users of the internet stay protected against malware, phishing scams, and other cyber threats so that they can have a safer and more private experience on the internet
  • The award-winning company offers a range of antivirus products:
    • Avira Free Security
    • Avira Antivirus Pro
    • Avira Internet Security
    • Avira Prime
  • Avira offers a password manager service, banking and payment protection, and browser security through various extensions for Windows, Mac, Android, and iOS and makes the promise not to sell data to third parties
  • Extra features offered include device control to scan for malware threats and ransomware protection to encrypt data and further prevent any cybersecurity attacks
  • Unlimited VPN is also included in the premium package, as well as a trusted customer support, while the platform also has a product tier including great features that is offered for free for the first year

Bitdefender vs Avira – Pricing

Bitdefender
Bitdefender Antivirus PlusBitdefender Internet SecurityBitdefender Total SecurityBitdefender Premium Security
First year price$24.99 USD$29.99 USD$39.99 USD$49.99 USD
Renewal price$59.99 USD$79.99 USD$89.99 USD$159.99 USD
Avira
Avira Free SecurityAvira Antivirus ProAvira Internet SecurityAvira Prime
First year priceFree$44.99 USD$34.99 USD$59.99 USD
Renewal price$44.99 USD$57.99 USD$99.00 USD$99.00 USD

Reasons to choose Bitdefender over Avira

Bitdefender overall seems to offer a greater value for its price. It performs exceptionally at blocking viruses and generating real-time and on-demand scans, meaning it is a clear winner at getting the job done when it comes to protecting your device from Malware. Another compelling feature is the price. Overall, when comparing the product tiers, Avira’s prices tend to be slightly higher, making it less desirable in price. 

Reasons to choose Avira over Bitdefender

Avira is a trusted and reliable antivirus and antispyware software and there are many reasons why it might be the right choice for you. One of its most compelling features is the Avira Free Security product, which is its base product that is offered for free for its first year. In addition to the malware defense and phishing protection features, it includes a VPN (limited to 500MB per month), a firewall, and tools to optimize device performance. If you are looking for a cost-effective, trial option for that first year, Avira may be the right choice for you.

Similarities between Bitdefender and Avira

Both Bitdefender and Avira are reputable antivirus and antispyware softwares on the market today, offering features of high value when it comes to protecting your private information. Both companies bring a number of similar cybersecurity features to the table, including web browser protection, banking protection, VPN services, and a number of tools to optimize performance. 

Bitdefender and Avira Alternatives

The number of threats on the internet today are endless, which is why investing in a reputable cybersecurity software is a smart choice. On the market today, some of the best antivirus protection of 2022 include McAfee, a reasonably priced antivirus software for many different types of computers, Norton, a slightly more expensive security software that offers a number of features that make the price tag worth it, and Webroot, a high-speed cybersecurity software with a notable reputation. 

Bitdefender vs Avira – Final Verdict

Both Bitdefender and Avira are great options for protecting your device from the dangers of the internet. While Avira does offer several valuable features, its product and service offering is not as premium as that of Bitdefender. When comparing the two, Bitdefender offers a more expansive variety of security suites and protective features. While both Avira and Bitdefender have proven excellence in malware protection, it is clear that Bitdefender excels in its performance and user experience, and at a slightly lower cost, brings greater value for anybody looking for cybersecurity protection. 

Frequently Asked Questions

Why is online privacy important?

There are a number of threats to having your personal data vulnerable on the internet and there is no shortage of cyber-criminals out there. Some examples of these threats include being tracked by unwanted parties without your consent, being targeted by internet scammers and hackers, or being a victim of identity theft. 

How can I better protect myself on the internet? 

Besides investing in a cybersecurity software or encrypting your data through a VPN, you can better protect yourself on the internet by being smart. Don’t share any personal or vulnerable information about yourself on the internet and whenever making passwords for online accounts, make these passwords complicated and different every time so that your accounts won’t be victim to a cyber breach.

What are Private Data Leaks?

Private data leaks occur when private information is accidentally exposed, making the victim extremely vulnerable to a cyber attack. Information that can be disclosed in private data leaks can include your date of birth, your emails, usernames, and passwords, medical history, place of address, and your official identification number. 

References & Links

  • https://www.bitdefender.com
  • https://www.avira.com
  • https://www.comparitech.com/antivirus/avira-vs-bitdefender/
  • https://www.pcmag.com/picks/the-best-antivirus-protection
  • https://www.proficientblogging.com/bitdefender-vs-avira/