Creating a website can for your business can be quite costly and challenging, it requires the skills of an expert web developer alongside a web hosting among other things, but what if you could get a quality website with little or no cost at all, with or without the aid of a web developer? No code website builders have made this dream into a reality with the constant creation of secure, professional-looking, and affordable websites from the comfort of your home.

No code website builders have also reduced the time and stress associated with building a website from scratch, especially for people with no technical knowledge or background knowledge in programming. Google sites and Wix are two of the best website builders in 2022, on this webpage, we’ll be comparing the two website builders to help you with making the ideal platform choice for your business.

Main Differences Between Google Sites vs Wix (Summarized)

Here is a table that highlights the main differences between Google Sites and Wix.


Google SitesWix
Subscription PlanIt offers only one free plan with limited features.It offers a free plan and an option to upgrade to any of its premium subscription plans.
SupportIt does not provide a support system for users.It has a tech-savvy customer support team
Website TemplatesIt offers 12 templates for useIt has a huge library of templates.
IntegrationsIt offers integrations with Google Software servicesIntegrations with multiple apps including Hubspot, Google Analytics, Facebook Pixel, Mailchimp, Google Ads, Privy, VWO, Hotjar
CustomizationsGoogle sites offer simple customization tools.Wix is very flexible and customizable, it offers advanced customization tools for building more attractive websites

Google Sites vs Wix: Features and Capabilities

Google Sites and Wix offer varying features and capabilities. Below is a list of their key features and capabilities;

Key Features and Capabilities of Google Sites

Below is a breakdown of Google Site’s key features and capabilities;

  • Online Store Builder: Publish your e-commerce store with ready-made templates
  • Pre-built Template: Create your website within record time with ready-made templates
  • Structured Editor: It has a comprehensive editor for a personalized website
  • Drag and drop web development: Easy drag and drop tools for visual web development
  • Assigned domain name: Make use of Google site’s free web hosting services
  • Customization: Customize templates to suit your organizational needs with real-time editing tools

Key Features and Capabilities of Wix

Below is a breakdown of Wix’s key features and capabilities;

  • Huge template library: Huge template library for building a website of your choice
  • Customization tools: Flexible templates for customization, to suit your organizational needs
  • Third-party integration: Plug-ins and extensions for simplified website building and custom integration.
  • Drag and drop edition: Easy website development with drag and drop website development
  • E-commerce store templates: Publish your online commerce store with Wix online store builder
  • Blog templates: Create your blog with Wix simplified blog builder.
  • Custom Domain: Get your personalized domain name using Wix as a hosting provider
  • Customer support team: Tech-savvy customer support team
  • SEO Optimization: Boost your website’s leads with Search Engine Optimization

Google Sites vs Wix: Pricing

Google Sites vs Wix shares different subscription plans. Outlined below is a list of what you need to know about their pricing details;

Google Sites Pricing Details

  • Free – $0 per month

NB: Google Sites offers all its services for free, however, its features are quite limited compared to other web development tools, because it was mainly built for simplified web development, it also offers an assigned domain name for free. It is suitable for small scale web development or startups

Wix Pricing Details

  • Wix FREE plan – $0 per month
  • Wix COMBO plan – $16.00 per month
  • Wix UNLIMITED plan – $22.00 per month
  • Wix VIP Plan – $45.00 per month

NB: Wix offers an assigned domain for its free plan, however, it also offers a custom domain for its paid subscription plans.

Reasons to Choose Google Sites over Wix

Highlighted below is a list of reasons why you should choose Google Sites over Wix;

  • It offers a free plan, the only requirement is a google account
  • It has an intuitive interface
  • It has a clutter-free interface with minimized features for easy web development
  • It is suitable for beginners
  • It offers an assigned domain name for free
  • It offers free integrations with other Google software
  • Split-screen view for web development
  • It offers excellent customization tools

Reasons to Choose Wix over Google Sites

Highlighted below is a list of reasons why you should choose Wix over Google Sites;

  • Wix offers a free plan with excellent tools for web development
  • It provides an assigned domain and a custom domain
  • It is more flexible and offers advanced customization tools
  • It has a huge library of templates
  • It is suitable for building blogs and e-commerce stores
  • It doesn’t require a programming background
  • It offers advanced features for a price
  • It has an intuitive interface
  • It makes use of simple drag and drop tools for web development
  • It is highly cost-effective and functional

The Similarities between Google Sites and Wix

The following are some of the major similarities between Google Sites and Wix;

  • They both make use of a drag and drop editor
  • They both have an intuitive interface
  • They both offer free plans
  • They both offer an assigned domain name in their free plans
  • They are both suitable for beginners
  • They both have ready-made templates for easy web development
  • They both require no programming background
  • They both offer customizable templates

Google Sites and Wix Alternatives

Below is a list of some of the most powerful web development tools that can be used alternatively to Google Sites and Wix;

  1. Squarespace – An excellent website builder prominent for building high-quality blogs.
  2. Weebly – It is an excellent web development tool for small to large scale organizations
  3. WordPress – It is a web development tool commonly employed by freelancers
  4. Bubble – It is a notable web development tool for visual website development
  5. Carrd -It is an excellent web development tool for building one-page websites
  6. Shopify – It is one of the best web development tools for building e-commerce stores.

Google Sites vs Wix: Final Verdicts

Both Google Sites and Wix offer free website development alongside a free domain hosted by each platform. However, Wix surpasses Google Sites in terms of customizations, integrations, and Advanced web development. Wix is suitable for both small-scale and large-scale web development, unlike Google Sites.

Google Sites would be the better option for beginners trying to create a simple website for none commercial or small-scale commerce purposes, while Wix is the best choice for people who intend on creating websites for a long time, alongside small-scale to large-scale corporations, freelancers, and web developers.

Frequently Asked Questions

Below are some of the most frequently asked questions on Google Sites and Wix;

Does Wix offer an ad-free website

Wix free plan comes with ads, however, you can upgrade to one of the paid subscription plans for ad-free creation.

Does Google Sites require any premium payment

Google Sites is free however it requires payment for the assigned domain once you’ve exhausted your data storage.

Which is better for long-term web development, Google Sites or Wix

Wix offers better tools for long-term web development, it is suitable for the creation of highly professional websites.

References and Links

  • https://en.m.wikipedia.org/wiki/Google_Sites
  • https://en.m.wikipedia.org/wiki/Wix.com
  • https://intellipaat.com/blog/what-is-web-development/