75% of all companies are already using at least one kind of marketing automation tool, there is no denying that the marketing world has seen an immense shift in how businesses promote and market themselves to their target audience.
With the rise of marketing automation, it has become apparent that marketing departments of large companies are not the only ones deploying this technology. Startups and even small businesses are beginning to realize that this technology can help them improve a variety of tasks, from increasing email open rates to cutting down on time spent creating content. Here is a list of the top 10 marketing automation agencies that you can hire in 2021.
What is a Marketing Automation Agency?
Marketing automation is a powerful tool that allows brands to communicate with their customers in a personalised, targeted way. The software combines several marketing softwares to increase loyalty and repeat business from existing customers. It does this by sending out automated messages prompting cross-sells, up-sells, lead nurturing, and other marketing tactics. Smart algorithms that utilise machine learning or artificial intelligence then promote brands to consumers based on their interests.
If you want to improve your marketing strategy, automation is the answer. The most effective and sophisticated way to do so is to hire a marketing automation agency. It can help you with your goals as long as you hire someone who knows what they’re doing. You can find someone like that by hiring a marketing automation consultant and investing in their services.
The Top 10 Marketing Automation Agencies in 2021
- WebFX – Best for Local SEO
- Seer Interactive – Best for Optimization
- CS2 Marketing – Best for On-call Marketing Operations
- Uplers – Best for Web Development
- MarketSmiths Content Strategists – Best for Enterprise Content
- Selligent – Best for Customer Engagement
- LYFE Marketing – Best for Social Media Strategy
- 3Q Digital – Best for Growth
- McGarryBowen – Best for Company Innovation
- Bluewolf – Best for Salesforce Automation
1. WebFX – Best for Local SEO
| Pricing: | $350/month |
| Location: | Harrisburg, PA |
| Founded: | 1996 |
| Key Clients: | Furbo, Bar’s Leaks, KOA |
WebFX is a digital marketing agency with experience in award-winning campaigns. They offer both local and national SEO programs, to make sure your needs are met. One of their most popular services is their local SEO service. They’ll provide you with a dedicated local SEO expert to handle all on-page services and more. This means that you can focus on your business while WebFX handles the technical side.
WebFX is the most trusted marketing partner to hire. They offer the best results for any business, and have been driving them for years. The teams at WebFX offer unmatched results in lead generation and sales. As a bonus, WebFX is lighter on the wallet than most marketing agencies.
2. Seer Interactive – Best for Optimization
| Pricing: | Custom (on request) |
| Location: | San Jose, CA |
| Founded: | 2002 |
| Key Clients: | Aamco, Intuit, Autodesk |
Seer Interactive is a digital marketing agency. They believe in providing the best service and innovative digital media. One thing they do exceptionally well is SEO, PPC, and Analytics. Their customer-centric approach is key to their success. Whether it’s your first website to launch or you’ve been in business for decades, Seer has the solution to help your brand’s visibility online.
Seer Interactive offers several services such as pay-per-click advertising, branding, direct response, and lead nurturing. They research their customer’s targeted audience and will develop the best paid marketing product for them. Once the campaign begins, the staff monitors to ensure that the account is working properly.
3. CS2 Marketing – Best for On-call Marketing Operations
| Pricing: | Custom (on request) |
| Location: | San Jose, CA |
| Founded: | 2015 |
| Key Clients: | Salesloft, Gong, Alfresco |
There are many automation agencies out there who can help you to get your marketing automation fully implemented. Once the project is done, it’s not the end of the line. More and more new marketing operations projects tend to come up all the time. Hiring a full-time marketing operations person is a $100K decision, but you can get the same results for a fraction of the cost by hiring a marketing automation company instead. Moreover, the cost of a marketing automation company is half that of a full-time hire. And the results are just as good. Cs2 Marketing can provide marketing automation without the expense of employees.
CS2 Marketing is a digital marketing agency that provides outstanding marketing and revenue operations to companies who are leaders in the high-tech industry. They help leaders at dozens of companies improve their marketing strategy by operationalizing it and standing out with excellent marketing and revenue operations.
4. Uplers – Best for Web Development
| Pricing: | Custom (on request) |
| Location: | San Diego, CA |
| Founded: | 2012 |
| Key Clients: | Disney, The Office Space, Amazon |
Uplers is a digital marketing company that specializes in web development, UI/UX design, and marketing automation. They have a large team of experts who work with businesses across the globe to create a digital ecosystem that will empower them. Clients can access a pool of in-house talent that includes web developers, designers, and marketing experts to provide quality services at affordable costs.
Uplers specialize in providing reliable, cost-effective, and scalable solutions across a range of web development and digital marketing specialties. Moreover, they help companies thrive in this competitive market. This company is the one stop shop for a company looking for online presence and growth.
5. Kobe Digital – Best for Enterprise Content
| Pricing: | $150/hr |
| Location: | Los Angeles, CA |
| Founded: | 2016 |
| Key Clients: | SurveyMonkey, TeleSign, LF Stores |
Kobe Media is an expert digital marketing automation agency that is as well-rounded as it is excellent. They combine expertise to create individualized digital experiences and solutions that meet your needs. Their team experts create beautiful, well-designed, user-friendly websites and apps that help clients stay ahead of the curve.
They apply customized approaches that cultivate collaboration, inspire creativity, and demand continuous improvement. This requires different strategies and tactics to meet the specific needs of each client.
Kobe Media’s digital services include: Performance Marketing, Web Design & Development,Video Production.
6. Selligent – Best for Customer Engagement
| Pricing: | Custom (on request) |
| Location: | Braine-l’Alleud, Belgium |
| Founded: | 1990 |
| Key Clients: | Trendline, Hero Digital, Raare |
There are many ways to engage customers today, but with the future of marketing coming and going at lightning speeds, businesses need to prepare. Selligent Marketing Cloud is an automation platform that has been designed for B2C brands to improve customer engagement across all channels. The platform helps brands find consumers that are most interested in their product. By leveraging data, they create universal profiles based on consumer responses to specific products. Customized AI messages are then created to activate the potential buyers.
Selligent Marketing Cloud is a part of the CM Group family brand. As one of the most influential brands in the world, CM Group has experts and partners living and working all over the globe. The teams specialize in helping global brands in all sorts of industries. Retailers, media companies, travel firms, financial institutions, entertainment providers, and many more – they have the resources to provide you with top-notch customer service.
7. LYFE Marketing – Best for Social Media Strategy
| Pricing: | $600/month |
| Location: | Atlanta, GA |
| Founded: | 2012 |
| Key Clients: | Hilton, Wing Stop, Domino’s Pizza |
LYFE Marketing is a social media management company, based out of Atlanta, Georgia, that has a portfolio of clients in the industries of real estate, political, restaurants, e-commerce, retail, nonprofit, law, sports, health/wellness, and church.
They offer the following services: social media management, search engine optimization (SEO), and website design.
LYFE Marketing’s primary focus is on providing businesses with campaigns that are high-performing on social networks. The teams manage the social media profiles on your behalf for Twitter, Facebook, Google Plus, and Instagram. They use social media marketing strategies to help you target your audience through relevant posts. They create, manage, and automate proven social media campaigns that attract followers to your brand’s page. They provide relevant marketing services to encourage engagement with your customers and help you see your business grow.
8. 3Q Digital – Best for Company Growth
| Pricing: | Custom (on request) |
| Location: | New York, NY |
| Founded: | 2008 |
| Key Clients: | Google, Facebook, Trustpilot |
3Q Digital is the world’s largest independent digital marketing agency. Silicon Valley’s go-to for all of their digital needs for 13 years. The 3Q Digital team are relentless and never satisfied. They are always striving to innovate and create new growth opportunities for their clients.They work with clients from all industries, including B2C, B2B, eCommerce, and lead gen companies.
3Q Digital is committed to partnering with you to help you grow. They work with you to create an honest, transparent relationship in which inclusivity is celebrated and growth never stops. The performance marketing industry often relies on tactics that are siloed and driven by ads and return on investment.
3Q’s strategic growth and digital marketing services packages include: Paid Search, Paid Social, SEO, Conversion Rate Optimization, Programmatic, CTV/OTT, Mobile User Acquisition, Analytics, Strategy and Planning, Digital Due Diligence, and Creative.
9. McGarryBowen – Best for Company Innovation
| Pricing: | Custom (on request) |
| Location: | Chicago, IL |
| Founded: | 2000 |
| Key Clients: | Hallmark, Subway, Crayola |
McgarryBowen is an advertising agency that solves problems head on. What kinds of problems? Marketing and advertising-related ones, of course. From their beginnings in the 2002 to the launch of their digital strategy lab in 2013, they’ve helped brands like Chase, Crayola, Reebok, Verizon, Disney, and Marriott by providing them with award-winning advertising campaigns — including hotel and product launches, brand repositioning initiatives, and digital marketing strategies.
McGarryBowen has been an important player in the US scene for over a decade. The agency won several big account wins, and it’s virtually unblemished. Even accounts that have left McGarryBowen and gone to other agencies are back within a few years. This is proof that experience matters.
10. Bluewolf – Best for Salesforce Automation
| Pricing: | Sales Cloud: $25 – $300 per moService Cloud: $25 – $300 per moSales and Service Cloud: $100 – $325 per moMarketing Cloud: $400 – $3750 per mo |
| Location: | Armonk, NY |
| Founded: | 2000 |
| Key Clients: | LegalZoom, Oracle, American Red Cross |
Marketing automation is an important part of a successful business. Whether you’re using Salesforce or not, the important thing to remember is how your marketing automation tool syncs with your CRM. If you have a CRM, it’s probably Salesforce. When you integrate both of them, everything works smoothly. And if you don’t like the way your market automation tool integrates with your CRM. Bluewolf has some great tips on how to make this happen!
Bluewolf, a newly purchased IBM Company, is the consulting agency that understands the future of business and how to enhance it. They use AI to help businesses grow and thrive. This agency can do this using the power and scale of IBM, one of the world’s most trusted technology companies. With over a century of leading innovations for businesses and the world, Bluewolf is a new kind of business partner.
A Final Note on Marketing Automation Agencies
If you haven’t already, it might be time to try a marketing automation agency. Today’s marketers can simplify and speed up all processes. Who should you choose to help you with your marketing? There are thousands of companies in this industry. Everyone has different strengths and services that appeal to different business types and marketing objectives. Marketing campaigns can be tedious and time-consuming tasks that can hinder you from taking steps to achieving your business goals. This is why it’s important to find a marketing agency that will suit your needs. The question is: What are you looking for? With so many different options, it may be hard to decide which one will work for your company. Thankfully, our list of the top 10 marketing automation agencies should make this decision a little easier.
We hope these firms share similar values to yours, have expertise in your industry, and can help you with all of your marketing needs. Find a marketing automation agency that will make your work easier, save you time, and help your business grow.