Want to cut right to the case? The best real estate lead generation company right now is Rezi Leads.
Even the best real estate professional will sometimes struggle to find qualified home buyers and sellers. Cold calling doesn’t work – in fact, just 2% of cold calls lead to appointments, and there is no guarantee those meetings will be worth your time. So, what can you do to outsell the competition?
Hiring a lead generation agency frees up your time while bringing in more vetted buyers and helping you uncover spectacular properties you’re excited to list. Agents who hire lead generation companies spend 16% more time making the sale, outselling the competition. Instead of wasting hours hunting for a single buyer, you’ll receive plenty of buyers, sellers, and investors who already want to work with you.
Using a lead generation company also provides you with the latest and most productive technologies to source clients. Instead of struggling to learn complex new apps, you’ll spend your time selling while the buyers keep pouring in!All leads aren’t equal. That’s why we’ve only recommended companies with proven track records. These companies will help you to reach, engage, and nurture vetted leads, resulting in as much as 47% more sales! When you’re ready for sales to skyrocket, consult with these fantastic lead generation companies. You’ll see sales soar!
Top 14 Best Real Estate Lead Generation Companies
- Rezi Leads – Best for purchasing high-quality leads
- Neon Ambition – Best All-In-One Lead Generation Company
- Belkins – Best for B2B
- LeadGeneration.com – Best for B2C
- Callbox – Outstanding Performance
- Strategic Sales & Marketing – Personalized Lead Generation
- The Real Estate Marketing Group (TREM) – Most Innovative
- Real Estate IQ – Best for Small Business
- BoldLeads.com – Best for Home Sales
- Offrs.com – Creative Solutions
- RedX – Best Budget Option
- Zillow Premier Agent – Strong Buyer Leads
- SmartZip – Strong Seller Leads
- Placester – Effective Lead Nurturing
1. Rezi Leads – Best for purchasing high-quality leads
| Pricing: | $297 per month+ |
| Location: | New York |
| Founded: | 2022 |
| Key Clients: | Selling Sunset, ReMax,Compass, Century21 |
Rezi Leads is an AI-based CRM and lead generation system that provides real estate teams and brokerages more power over their lead generation efforts. Apart from generating buyer and seller leads, this platform also offers situational coaching and advice for converting the leads into successful deals. Moreover, if you want to test out real estate lead generation ideas, Rezi Leads lets you customize templates based on your needs. The lead generation process is fully automated—you just need to sign up to get exclusive leads.
2. Neon Ambition – Best Lead Generation Company
| Pricing: | $5,000+ |
| Location: | 218 West 14th Street, New York, NY 10011 |
| Founded: | 2013 |
| Key Clients: | The Grove, Tailored Systems, Brookfield Residential, Issuu, Grande Communications, Viva Day Spa, Magnum Builders, Paradisa Homes |
Neon Ambition shines out from the competition as our favorite lead generation company. The company works to increase your business’s visibility across the internet. Their methods ensure that your real estate business is viewed as reputable and trustworthy. Neon Ambition’s goal is to generate overwhelming customer interest, so potential real estate buyers and investors hurry to your site for all their real estate needs. The agency measures performance in conversions and works hard to not only bring the clients but finalize the sale.
3. Belkins – Best for B2B
| Pricing: | $1,000+ |
| Location: | 8 Green, Suite 4331, Dover, DE 19901 |
| Founded: | 2017 |
| Key Clients: | Hampton Roads, Enclave, Shelby Williams, Digital Knights, Andresen, Helios Energy, Columbus Chamber of Commerce, Titan, Berkeley University |
Belkins offers outstanding B2B lead generation services for luxury real estate. The agency’s specialty is top-of-the-funnel marketing, bringing a tsunami of traffic to your website. The agents at Belkins then source your traffic to discover interested buyers who they can refer directly to you. Belkins offers unique, customized services instead of standard packages, and will work with you to elevate conversions and meet your specific requirements. The company never relies on outdated pre-prepared lists. Instead, they start fresh to guarantee real buyers who are eager to get started working with you.
4. LeadGeneration.com – Best for B2C
| Pricing: | $1,000+ |
| Location: | 2 Aquarium Loop Drive Suite 140, Camden, NJ 08103 |
| Founded: | 2008 |
| Key Clients: | Great Wolf Lodge, Novotel, Carrier Rentals, J.G. Wentworth, Toshiba, Owens Corning, Berkshire Hathaway, Nissan, Capital Gold Group, CBC Settlements, Cruise America |
LeadGeneration.com works with clients at all levels of the funnel to transform curious visitors into qualified buyers who are eager to work with you. This award-winning agency has been recognized by Inc, UpCity, and Forbes. Their star-studded client list assures you they have the know-how and passion to get the job done. The agency’s specialty is lead nurturing. They will help guild clients through the viewing and purchasing process, so buyers remain engaged and keep your company in mind for future needs. Effective, impactful marketing and thoughtful follow-up allow interested buyers to feel supported on their purchasing journey.
5. Callbox – Outstanding Performance
| Pricing: | Fees vary by service, please enquire |
| Location: | 4924 Balboa Blvd # 353, Encino, CA 91316 |
| Founded: | 2004 |
| Key Clients: | eBay, Forbes, Ingraham Micro, Brady, Sage, Hewlett-Packard, ADT Home Security, Acer, Motorola |
At Callbox, generating powerful, well-vetted leads is the only thing that matters. Bringing pre-qualified clients who are already interested in what you’re offering is what Callbox is all about. The company focuses on helping your business develop lasting relationships with clients who will keep coming back. Crafting multiple points of contact helps your business stay relevant and fresh in the minds of potential buyers. Using multi-channel marketing allows Callbox to promote your business in ways that reach diverse groups of clients and continually appear when buyers are looking for your services. With Callbox, you can be certain of quality leads and high conversions.
6. Strategic Sales & Marketing – Best Budget Option
| Pricing: | Hourly from $25/hr., projects from $1,000+ |
| Location: | 790 Farmington Ave, Farmington, CT 06032 |
| Founded: | 1989 |
| Key Clients: | Etch Advisors, Giamboi Partners, Trace Systems, FFF Associates |
Strategic Sales & Marketing is recognized for fantastic B2B lead generation. The dedicated staff at Strategic ensure inbound leads are qualified and prepped, so you don’t waste time answering calls or arranging meetings that won’t yield great results. Offering support to ensure timely follow-up keeps buyers engaged and prevents them from turning to the competition. Strategic makes sure your efforts are targeted only at customers who have been carefully evaluated, to avoid costing your business time and money. With a personalized database at the ready, Strategic will bring leads through carefully constructed campaigns and provide you with buyers who are ready to make the sale.
7. The Real Estate Marketing Group (TREM Group) – Most Innovative
| Pricing: | $2,000+ |
| Location: | 2828 Coral Way, 435, Coral Gables, FL 33145 |
| Founded: | 2015 |
| Key Clients: | Barkin-Gilman Group, Nancy Batchelor Real Estate, Ritz-Carlton, Nelson Gonzalez Luxury Real Estate, Audrey Ross, Douglas Elliman Real Estate, Prinsloo Group |
The Real Estate Marketing Group (TREM Group) uses a unique platform to help you convert casual visitors into buyers who will come to rely on your services. Working exclusively with real estate agents, property developers, and real estate investors, TREM focuses on crafting a personalized website experience for each visitor. Engaging listings, a strong social media presence, and constant exposure keep your business at the forefront of buyers’ minds. Utilizing customization helps home buyers and sellers feel you understand their specific needs and are the agency for them. You’ll receive leads that yield real results with TREM.
8. Real Estate IQ – Best for Small Business
| Pricing: | $399/mo.+ |
| Location: | 15280 Addison Road #120, Addison, TX 75001 |
| Founded: | 2014 |
| Key Clients: | The Silicon Review, Blue Biz LLC, Mossing, Jet Branding, Quest |
Lead generation is the priority at Real Estate IQ. The agency is all about developing qualified leads which result in fast sales, so you can sell more properties in less time. Real Estate IQ works primarily with small to mid-sized businesses and private investors, providing personalized services at reasonable prices. Personalized outreach to property owners helps you discover new residential and commercial real estate to sell or invest in, giving you a larger share of the local market. From uncovering off-market leads to nurturing qualified buyers, Real Estate IQ will help discover the clients you deserve.
9. BoldLeads.com – Best for Home Sales
| Pricing: | $5,000+ |
| Location: | 565 West Chandler Blvd Suite 112, Chandler, AZ 85225 |
| Founded: | 2010 |
| Key Clients: | RE/Max, Keller Williams, JK Realty, Coldwell Banker, Impress Realty, Bittinger Team Realtors, Glenn Vaughn |
Just like the name says, BoldLeads.com offers powerful leads that are sure to bring you the residential sales you’ve dreamed about. Trusted by realtors across the country, BoldLeads.com offers responsive tools to generate seller leads and bring urgent buyers who are excited to work with you. The experienced staff at BoldLeads.com know how to curate a selection of qualified home buyers who are interested in what you’re selling. With targeted advertisements, landing pages that resist bounce, and easy scroll-through listings, you’re sure to keep clients engaged. The company promises exclusive leads you can’t buy elsewhere with tools to keep buyers interested throughout the process.
10. Offrs.com – Creative Solutions
| Pricing: | Fees vary by service, please enquire |
| Location: | 227 Central, Sarasota, FL 34230 |
| Founded: | 2014 |
| Key Clients: | Keller Williams, RE/Max, Coldwell Banker, Exit Premier, Berkshire Hathaway |
Offrs.com provides both home buyer and seller leads to real estate agencies and individual agents. Their exclusive predictive seller leads tool examines home sales history to accurately determine when a property is ripe for resale. This allows you to get ahead of the competition and seek out home sellers before they contact another agent. Offrs.com’s territory builder app lets you stake out your preferred neighborhoods. Using the tool, you will find the salable properties you want to work with and can court buyers who want to live where you have homes to sell. Offrs.com has a variety of other apps and innovative technological tools to find the leads you can’t get elsewhere.
11. RedX – Best Budget Option
| Pricing: | From $39.99/mo. |
| Location: | 1411 W 1250 S #300, Orem, UT 84058 |
| Founded: | 2003 |
| Key Clients: | Sotheby’s, RE/Max, Century 21, Keller Williams, Better Homes and Gardens, EXP Realty, Coldwell Banker, Weichert Realty |
Inexpensive yet valuable leads are the reason you’ll want RedX by your side. The agency offers an assortment of budget-conscious options to ensure you only pay for the services you really need. The company provides many different types of leads, including pre-foreclosure and for-sale-by-owner listings, so you can choose exactly what you’re looking for. RedX will help you to maximize sales potential and reach new buyers. The specialty of the house is geo-fencing, giving you leads in your area and filtering out properties which don’t meet your qualifications. Find great homes to sell and powerful tools for connecting with buyers through RedX.
12. Zillow Premier Agent – Strong Buyer Leads
| Pricing: | From $250/mo. |
| Location: | 1301 Second Avenue Floor 31 Seattle, WA 98101 |
| Founded: | 2004 |
| Key Clients: | Keller Williams, Coldwell Banker, Century 21, Greenridge Realty, Five Star Real Estate, Rodeo Realty, Sotheby’s International, Heston Group, MCM Property Management |
Loved by sellers and buyers alike, Zillow offers tools for lead generation through their Premier Agent program. Working with real estate agencies and individual agents, Zillow Premier Agent helps you guide home buyers from browsing to bidding. Considering the popularity of Zillow, it’s easy to see why agents rely on their services to sort out casual lookers and find genuine buyers who are interested and pre-qualified to make purchases. Zillow Premier Agent offers the opportunity to find receptive buyers without time-consuming cold calls or wasted home showings. The company knows how to increase visibility and communicate trust.
13. Smart Zip – Strong Seller Leads
| Pricing: | From $119/mo. |
| Location: | 227 Central Avenue, Sarasota, Florida 34236 |
| Founded: | 2008 |
| Key Clients: | Newman Realty, Keller Williams, NextHome, BHHS, Fox & Roach, Better Homes and Gardens Real Estate |
SmartZip specializes in predictive leads, so you can locate home sellers long before the competition finds them. By analyzing home sales data, the company can find sellers weeks or months before they would normally contact your office. Smart technology allows SmartZip to evaluate home prices, sales statistics, and market analysis, helping you to locate the high-quality properties you’re most excited to sell. These techniques build your reputation and create trust. SmartZip also coordinates with your clients to promote your business by driving referrals. You’ll gain leads through word-of-mouth and accurate predictive technology, leaving the competition without a chance.
14. Placester – Effective Lead Nurturing
| Pricing: | $200/mo.+ |
| Location: | 33 Arch Street, 17th Floor, Boston, MA 02110 |
| Founded: | 2011 |
| Key Clients: | CB&A Realtors, Atoka Properties, Sell Love Chicago, Cape House Team |
Placester generates high-quality leads through a variety of effective techniques. Lead nurturing begins with an attractive website that engages visitors and keeps them active online. Offering tempting listings, virtual walk-throughs and timely communication is just the start of what Placester can do. Predictive software helps you to find prospective sellers. Visitor contact is used to develop buyer profiles which help you determine the unique needs of each buyer or investor. Placester also assists you with site integration, to make sure your business is featured on a variety of apps and platforms, opening you up to new clients.