Unflattering reviews, comments, articles, and blog posts are now regular occurrences with the advent of social media. That has created a need for brands to constantly guard their image and have a good reputation. Reputation management agencies do just this, ensuring you appear nothing less than the ideal choice for your target customers.
Reputation management agencies utilize specialized online reputation marketing tools and features to maintain and/or repair your internet reputation. With their unique technology, they can show you exactly how the digital world sees you and your brand while also providing an opportunity for you to boost your reputation. If you are looking for reputation services for a whole business or just an individual, there is a wide range from which you can choose. If you want to ensure that only positive information about your company ranks and that you relegate all the bad news and reviews, you need these reputation management services.
These agencies help you to screen out and get rid of pranksters, scammers, or even just people that hold a grudge against you or your business. Reputation management includes monitoring review sites and ensuring positive reviews about your brand take center stage. They help startups, major brands, and individuals maintain positive images online. So, whether you are looking to boost your public image or that of your company, you would need a reputation management agency capable of the task, and we have assembled a list of the top agencies you can find.
Top 8 Best Online Reputation Management Companies
- Reputation.com – Best at Online Reputation Analysis
- SEO Image – Best Reputation Management Agency for Legal and Medical Practices
- Podium – Best for Providing Automatic Reviews
- Netmark.com – Best at Quick, Efficient Response to Reputation Hit
- BirdEye – Best at Generating Facebook and Google Reviews
- WebiMax – Best Overall at Online Reputation Management
- Go Fish Digital – Best at Boosting Yelp Reviews
- Gadook – Best for Total Rebranding After Reputation Attacks
#1 Reputation.com – Best at Online Reputation Analysis
| Pricing: | $100-$149/hr |
| Location: | Redwood City, California, United States |
| Founded: | 2006 |
| Key Clients: | RoadChef, Stonegate Group, Westfield |
Reputation is a pioneer in online reputation management. They handle all the different aspects with efficient software with which they monitor thousands of other websites that could mention your name or brand. They also utilize a unique algorithm in calculating your company’s reputation, and they give you a corresponding score. They perform the measurement using nine individual factors, and they rate it on a scale from 100-1,000. They will then compare your rating with that of your competitors and your industry in general. That will help you know how well you are doing compared to your competitors, and it can help you understand which marketing strategy would be most efficient for your brand.
Reputation works with more than 70 industries, including healthcare, retail, hospitality, financial services, automotive, and property management. Some of the reputation services they provide include business listings, surveys, online reviews, managed Google services, and directory management.
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#2 SEO Image – Best Reputation Management Agency for Legal and Medical Practices
| Pricing: | $150-$159/hr |
| Location: | 535 5th Ave, 4th Fl, New York, NY 10017 |
| Founded: | 2002 |
| Key Clients: | Law.com, BLT Steak, Sotheby’s International Realty |
Just as the name suggests, SEO Image offers you both reputation services and SEO marketing services. If you want to improve your reputation in the eyes of both your target customers and search engines, then SEO Image would be a great choice. They can implement efficient strategies to boost your reputation on social media, review sites, and search engines while following a code of ethics. SEO Image can help you and your company achieve your business needs, and this includes promoting positive news, relegating negative connotations of your brand, and even helping you rebrand your business if necessary. They are excellent at providing these services, but they are possibly best suited to helping legal and medical brands in their reputation management. These are the industries where SEO Image staff are probably most experienced at helping to manage their reputation. They are efficient at providing lawyers and doctors with custom solutions for bad online reputations. Apart from this reputation management, they also perform various different digital marketing solutions like content marketing and social media management. Overall, there’s a lot that they can offer you with their vast expertise in search engine optimization and their ability to engineer effective reputation management strategies.
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#3 Podium – Best for Providing Automatic Reviews
| Pricing: | $100-$149/hr |
| Location: | 1650 W Digital DriveLehi UT 84043 |
| Founded: | 2014 |
| Key Clients: | The Smile Studio, Lunchbox, Wilson Diamonds |
Podium is not just an ordinary reputation management company, and they don’t offer regular reputation management services. They take a more straightforward approach and use automated messaging to generate reviews for your brand. You can see a good example of what they do when a customer purchases a product from you. They will immediately send the customer a text asking for a review of your product. The link provided in this text will lead the customer to a website like Facebook or Google to leave a great review about your product and brand. That is an efficient and quick way to generate reviews, and you can see the number of online reviews you get multiply after this plan is implemented.
With Podium, you can get these positive reviews and customer recommendations across several different platforms, and this will help in boosting your online visibility. Not only will it help and increase this visibility, but it will also give you an idea of what your customers like and help you make improvements in the future. The service they provide is highly specific. So, if you need a general reputation management service, then it would be best to try out one of the other agencies.
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#4 Netmark.com – Best at Quick, Efficient Response to Reputation Hit
| Pricing: | $100-$149/hr |
| Location: | 3135 E 17th St # B, Ammon, ID 83406, USA |
| Founded: | 2007 |
| Key Clients: | Undisclosed |
Netmark is a reputation management company that focuses on helping you safeguard your brand against negative reviews. They perform several functions to ensure you have a positive image, including setting up an alert that monitors what people are saying about your brand, responding quickly to all reviews about you or your brand, promoting positive reviews, attacking negative reviews, and encouraging your customers to write positive reviews. They also work very quickly and give immediate responses to any negative reviews or hits to your reputation.
They also provide a private means for your customers to provide reviews and complaints, and that makes the process easier and more appealing to them. They even offer resources for their clients to utilize in boosting their online reputation themselves. If you want protection against any significant damage from a reputation hit, then Netmark is ideal for you with how they hit back at any negative reviews with speed and efficiency.
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#5 BirdEye – Best at Generating Facebook and Google Reviews
| Pricing: | $100-$149/hr |
| Location: | Palo Alto, California, United States |
| Founded: | 2012 |
| Key Clients: | The Saxton Group, David’s Bridal, Hughston Clinic |
BirdEye also offers a specialized service, just like Podium. They help their clients to generate positive reviews through several automated systems like emails, messages, and custom pop-ups. But one thing that sets them apart from other ORMs like Podium is that they allow you to send Facebook messages automatically to your customers asking for reviews. They are also directly integrated with Google’s private API, and this allows their customers to review their business on the Google platform. Along with this, you will also get a notification whenever a new review comes in about your brand. That will help you quickly deal with customers even when your engagement is very high.
BirdEye also provides their clients with a customized workflow that gives them a great way of seeing and changing how they generate the reviews. They also have a tool you can use to survey and get the insights and feedback of your customer, which could be very helpful for your business. Thee reputation management services they offer include review marketing, benchmarking, review monitoring, listings management, ticketing, and many more.
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#6 WebiMax – Best Overall at Online Reputation Management
| Pricing: | $100-$149/hr |
| Location: | 2 Aquarium Loop Drive, Suite 140, Camden, NJ 08103 United States |
| Founded: | 2008 |
| Key Clients: | Oracle, Great Wolf Lodge, State of New Jersey |
WebiMax is a digital marketing consultancy that specializes in helping businesses manage their reputation. They are especially good at helping small businesses manage their reputations through their carefully crafted customized solutions. They place cost-effective methods at a premium to ensure that you get your reputation management services at an affordable price. They work in a very confidential manner and can even work under a non-disclosure agreement if necessary to ensure that no one knows or finds out that you are using an ORM to maintain your reputation online.
They also provide free reputation analysis to identify exactly where your brand needs some help and how they can improve your reputation. All the strategies they perform, like content reports, creating a goal timeline, and deletion of negative reviews, are all oriented towards fulfilling your specific needs. And they are so assured of their ability to provide you with results that no contract needs to be signed, so you can walk away at any time you wish. That is particularly helpful for small businesses that need that flexibility and may be unable to invest in a long-term contract because of the cost.
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#7 Go Fish Digital – Best at Boosting Yelp Reviews
| Pricing: | $100-$150/hr |
| Location: | 2221 S Clark Street, Arlington, VA 22202 |
| Founded: | 2005 |
| Key Clients: | Adobe, Monster Energy, The New York Times |
Go Fish Digital is an efficient digital marketing company that offers several brand reputation management services, and they group them into brand repair, brand building, and brand protection. But the aspect that they seem to stand out is in improving Yelp reviews. If you have negative reviews on Yelp, then Go Fish Digital can help you in their deletion. They perform this by checking the Yelp guidelines that those negative reviews possibly violate and submit a case for the review’s removal on your behalf.
And because Yelp only gives you a single chance to make an argument against a negative review, it would be best that you leave this deletion to the experts. Go Fish Digital also provides great Bing and Google complete cleaning services. That is an excellent way of boosting your reputation if your brand name is usually associated with specific embarrassing keywords in search engines. They can help you remove these by utilizing their three-factor targeted solution. One thing they are great at doing is creating a custom plan to suit the exact needs of your organization. They also handle different services like search engine optimization and online review management. They also make an avenue for you to track the results of their services daily to see all the reviews generated in real-time.
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#8 Gadook – Best for Total Rebranding After Reputation Attacks
| Pricing: | $80/hr |
| Location: | 1101 Miranda Ln Suite 131, Kissimmee, FL 34741, United States |
| Founded: | 2007 |
| Key Clients: | Undisclosed |
Gadook is probably the best option you can choose if your brand has gone under so much attack that it now needs a complete rebranding. They are great at creating rebuilding and rebranding solutions, which are great for businesses and individuals that have gone through a lot of negative publicity. Gadook has a wealth of experience in finding out exactly what will work for your business and helping you utilize that in building your reputation back from scratch. They can help you with a complete redesign, creating new domain names, and even wholly rebranding your customer service. If you’ve faced a controversy, then Gadook is precisely the agency you want beside you.
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Not only can they help you out after an attack on your brand, but they also offer very efficient protection services to prevent you from facing such a damaging attack. If your brand already has a good image, you would want it to remain that way, and Gadook can help you do that. Gadook will help you respond to any negative posts or reviews regarding your website, and this will help enhance the amount of positive content found online regarding your website.