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CRMs can offer powerful tools with endless capabilities and features that you can use to improve your business. When choosing the best CRM for your company’s needs, it’s important to take into account any key points of contact between your customers and your business. These can include whether you need solutions for online sales, help with in-house customer service, or technical support.

Upfront Conclusion

The best customer service crm right now is Salesforce and Agile CRM

Top 10 Best CRMs for Customer Service

  1. Salesforce – Best CRM for breaking departmental divides
  2. Agile CRM – Best CRM for phone-based customer service
  3. HubSpot CRM – Best CRM option for large scale companies
  4. SalesFlare – Best CRM for B2B Customer Support and Sales
  5. SugarCRM – Best CRM for tech companies
  6. Zoho CRM – Best CRM for growing companies
  7. Freshsales – Best CRM for small teams
  8. Kintone – Best CRM for cohesive business management
  9. Pipedrive – Best CRM for Sales/Customer Service team hybrids
  10. Insightly – Best CRM for Marketing and Customer Service insights

1. Salesforce Essentials – Best CRM for breaking departmental divides

PRICING: 1 plan option

  • Billed monthly, per user – $35.00
  • Billed annually, per user – $25.00

If you’re looking for a software solution to help manage customer relationships, Salesforce Essentials is a great option. It offers customer service, sales, and marketing functions. This platform integrates customer messaging and chatbots, which means your team can stay proactive with your customers and address issues quickly. Together, this messaging helps to resolve problems faster, boosts customer satisfaction, and retention.

KEY FEATURES:

  • Create, store, and organize customer data and interactions
  • AI tool called Einstein for more advanced support management tools
  • Cloud-based software to easily share information

REASONS TO BUY:

  • Reports and dashboards track performance
  • Integrates with DocuSign, DropBox, Zapier, and more
  • Email marketing tools

REASONS TO AVOID:

  • Can be a more expensive software option when compared to other CRMs on this list

2. Agile CRM – Best CRM for phone-based customer service

PRICING: 4 plan options, per user, per month, billed annually

  • Free
  • Starter – $8.99
  • Regular – $29.99
  • Enterprise – $47.99

Agile CRM delivers customer service that’s both personal and helpful, with features like Helpdesk, chat pop-ups, telephony, and support automation. These features can help you build lasting customer relationships by streamlining how you communicate with your customers.

KEY FEATURES:

  • Customer service, sales, and marketing features
  • Streamlined and easy to use dashboards
  • Workflow automation

REASONS TO BUY:

  • Plenty of third party integration options
  • Service automation capabilities
  • Customer support reporting and analytics

REASONS TO AVOID:

  • Not a great fit for large businesses

3. HubSpot CRM – Best CRM option for large scale companies

PRICING: 4 plan options, billed monthly

  • Free
  • Starter – $45.00
  • Professional – $450.00
  • Enterprise – $1,200.00

In terms of customer service, HubSpot is unbeatable. The ticketing system lets you prioritize tickets, assign them to reps, and track their progress. HubSpot can help automate your sales and marketing processes so that they’re efficient and you can keep organized.

KEY FEATURES:

  • Live chat widget
  • Automate common customer interactions with a bot tool feature
  • Record campaign success

REASONS TO BUY:

  • Workflow and email templates
  • Extensive customer list editing and management
  • Customer insights and reporting

REASONS TO AVOID:

  • Plan options can be very expensive, depending on how many users and customers you have

4. SalesFlare – Best CRM for B2B Customer Support and Sales

PRICING: 3 plan options, per user, billed monthly

  • Growth – $29.00
  • Pro – $49.00
  • Enterprise – $99.00

SalesFlare is an ideal CRM for B2B companies. It helps you manage your clients from end-to-end, from the moment a prospect becomes a lead, to the moment they become a client, and beyond. This CRM pulls data from multiple sources, including social media, emails, and web forms so that your sales team will be able to follow-up on leads more quickly and efficiently than ever before.

KEY FEATURES:

  • Oversee your customer service to sales pipeline
  • Sales performance reporting
  • Mobile access

REASONS TO BUY:

  • In-depth reporting through lead tracking and sales activity
  • Interaction/sales automations
  • Many integrations, including the GSuite

REASONS TO AVOID:

  • Pulls info from many websites and databases, so it can feel a bit invasive

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5. SugarCRM – Best CRM for tech companies

PRICING: 4 plan options, billed annually

  • Market – Starting at $1,000.00
  • Sell – Starting at $49.00
  • Serve – Starting at $80.00
  • Enterprise – Starting at $85.00

SugarCRM gives you a more efficient, productive service team by routing cases to the first available rep or specific cases to the most appropriate match based on skills and experience. This CRM makes you more available for your customers by helping you build your relationship with them.

KEY FEATURES:

  • Detailed sales console
  • Customization options for layouts and fields
  • Search recorded data

REASONS TO BUY:

  • Quick integration
  • Integrations and phone sync
  • Ability to record calls

REASONS TO AVOID:

  • May not be the right fit for general customer interactions as it’s more tailored for technical support

6. Zoho CRM – Best CRM for growing companies

PRICING: 4 plan options, per user, billed monthly

  • Standard – $14.00
  • Professional – $23.00
  • Enterprise – $40.00
  • Ultimate – $52.00

One of the most popular names in business software is Zoho. They offer solutions for almost every department within your business. Zoho CRM is a great tool for sales, but it also has some of the best customer service software out there: Zoho Desk. This software is a help desk program that helps build customer loyalty.

KEY FEATURES:

  • Create and track support tickets from any channel
  • Contact organization and lead management
  • Sales projection tools

REASONS TO BUY:

  • Social media lead integration
  • Customizable automated workflows
  • Manage multiple marketing channels

REASONS TO AVOID:

  • Can take customization to functionally implement the software

7. Freshsales – Best CRM for small teams

PRICING: 4 plan options, per user, billed monthly

  • Free
  • Growth – $15.00
  • Pro – $39.00
  • Enterprise – $69.00

Freshsales is a CRM tool designed to help you track leads and handle sales calls. It integrates with the rest of your workflow so that your whole team can stay on the same page across departments.

KEY FEATURES:

  • Capture and distribute leads
  • Intensive reporting capabilities
  • Make calls through the software itself

REASONS TO BUY:

  • Unified inbound ticketing
  • Automation features
  • Software integrations

REASONS TO AVOID:

8. Kintone – Best CRM for cohesive business management

PRICING: 1 plan option, per user, billed monthly

  • $24.00

Kintone allows you to build a CRM that goes beyond the basics. It has the ability to build custom apps that fit the collected data you need to review in one place. This is a great software to collect client data and follow-up with potential customers.

KEY FEATURES:

  • Build customizable apps, forms, and reports
  • Supply chain management
  • Build and develop customer databases

REASONS TO BUY:

  • Reporting on your whole business
  • Refine sales funnel and lead response
  • Customizable user dashboards

REASONS TO AVOID:

  • Mobile app can lack usability

9. Pipedrive – Best CRM for Sales/Customer Service team hybrids

PRICING: 4 plan options, per user

  • Billed Monthly
    • Essential – $18.00
    • Advanced – $33.00
    • Professional – $59.00
    • Enterprise – $119.00
  • Billed Annually
    • Essential – $12.50
    • Advanced – $24.90
    • Professional – $49.90
    • Enterprise – $99.00

Pipedrive is a sales-centric CRM tool that helps teams manage their leads and customers. It has a simple interface and sales-focused workflow. It can be used to track sales at each stage of the pipeline, so you know exactly where you are with your prospects at any time.

KEY FEATURES:

  • Set automated campaigns
  • Prioritize contacting leads and closing deals
  • Manage customer relationships

REASONS TO BUY:

  • Create custom pipeline filters
  • Assign follow-up reminders and tasks
  • AI-powered communication and notification tools

REASONS TO AVOID:

  • Not a good fit for larger businesses that want to focus on more than their sales

10. Insightly – Best CRM for Marketing and Customer Service insights

PRICING: 3 plan options, per user, billed monthly

  • Plus – $29.00
  • Professional – $49.00
  • Enterprise – $99.00

Insightly is a great solution for organizations that want to pair their sales processes with marketing automation and project delivery in one seamless platform. It has a solid foundation of customer management tools that offer a wide range of features for small and large businesses alike.

KEY FEATURES:

  • Contact management
  • Tools for project management
  • Pipeline tracking and reporting

REASONS TO BUY:

  • APIs to develop custom apps
  • Various software integrations
  • Automated lead routing functions

REASONS TO AVOID:

  • This software doesn’t support call tracking

Frequently Asked Questions

What is the best support CRM for small businesses?

ZohoSales and Freshsales are both fantastic options for small or growing businesses. These CRMs offer scalability as your company grows and can help you support your customers.

What is the best free CRM for Customer Service?

Agile CRM, HubSpot CRM, and Freshsales all offer free plan options to work with. Which option you choose really depends on the needs of your team. Agile CRM provides customer service through Helpdesk, chat pop-ups, telephony, and support automation. HubSpot CRM focuses on the ticketing process. Freshsales is more functional for teams who focus on phone-based customer service.

References/Sources

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