Outlook integration and customer relationship management (CRM) merge email, schedule, and contacts with lead and deal management.
To find the best email marketing intergration for Microsoft Outlook integration, we compared hundreds of options based on price, functionality, and benefits (such as the ability to build contacts and offers directly from your inbox) to come up with ten excellent options and an overall winner.
The best email marketing integrations for microsoft outlook allow users to easily access the most critical CRM features, such as generating leads and associating emails with offers and contacts, right from their inbox.
However, since integration is just as good as the CRM for which it is used, we also considered the overall CRM features and performance for both software’s costs.
Your CRM If Microsoft Outlook is your preferred email service or your company’s email provider, take a look at this list of CRMs that are intended to work well with your inbox.
| Brand | Starting price | Best for |
|---|---|---|
| 1. HubSpot Marketing Hub | $45 – $3,200/month | All-in-one marketing |
| 2. Salesflare | $29 – $99/month | Small and medium-sized companies |
| 3. Constant Contact | $9.99 – $45/month | Small businesses, nonprofits, and individuals |
| 4. Keap | $129 – $199/month | Small businesses |
| 5. Robly | $19 – $92/month | Marketing automation |
| 6. Nutshell | $16 – $42/month | Sales team |
| 7. DirectMail | $15 – $850/month | Mac-based email marketing |
| 8. Sendlane | $83 – $600/month | Small and midsize e-commerce businesses |
| 9. Knack | $39 – $179/month | Creating personalized emails |
| 10. PoliteMail | Inquire for pricing | Email broadcasts |
1. HubSpot Marketing Hub
HubSpot Marketing Hub is a flexible, all-in-one marketing platform with a wide range of features and functions. All online marketing operations, such as blogging, email marketing, and social media marketing, can be carried out, tracked, and measured using the software. HubSpot Marketing Hub can also be used to build landing pages and calls to action, with SEO tips appearing as users type.
Also, HubSpot Marketing Hub serves as a content management system, allowing users to update their website content, customize it for search, and make mobile changes. The Smart Content tool in HubSpot Marketing Hub also allows users to personalize their website for each guest. BigCommerce, Facebook, Microsoft Outlook, CRM, LinkedIn, Magento Commerce, Mailchimp, Marketo Engage, Shopify, Slack, Stripe, WooCommerce, WordPress, Zapier, and Zendesk are among the 70 percent of the most popular apps HubSpot integrates with.
2. Salesflare
Salesflare is a smart CRM designed for small and medium-sized companies looking to sell more with less effort. The CRM is straightforward but efficient. It’s easy to use, visually pleasing, and automatically keeps track of your customer data so you can concentrate on your customers and closing offers.
G Suite and Office 365 are also completely integrated with Salesflare. It takes in addresses, meetings, email signatures, and social data and displays them in a handy sidebar next to your emails, allowing you to handle your customers without ever leaving your email program.
It keeps track of customers’ email opens, clicks, and website visits automatically. It can also submit automatic email series, enabling you to reach out to a vast number of people in a personal way. Everything you have to do henceforth is to send emails, make phone calls, and drink coffee.
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3. Constant Contact
Constant touch works with 65% of all common apps, including Microsoft Outlook. With a comprehensive suite of site development, eCommerce, domain, logo design, and online marketing resources, Constant Touch assists small businesses, nonprofits, and individuals in navigating the power and potential of the Internet.
Constant Contact stands out because of its API availability, activity monitoring, activity tracking, anti-spam checker, auto-responders, automated scheduling, bounce tracking, CAN-SPAM, email distribution, email invitations & reminders, email marketing, email templates, email tracking, and other features.
4. Keap
Keap, formerly known as Infusionsoft, provides three highly customized plans to help small businesses expand. This strategy for startups and small businesses in growth allows you to consolidate everything in one method, automate follow-up, and provide the service that attracts new customers.
Keap Pro is a step-up package for service-based companies that offers all-in-one CRM, distribution, and marketing automation software. Keap Pro provides repeatable sales processes and marketing strategies to help the company expand. This solution assists proven service-based businesses that need a CRM with advanced sales and marketing automation, as well as completely personalized promotions that integrate easily with existing apps.
Keap are also committed to the success of small businesses. They’ve been there before. Keap began as a small company. It can be seen from their services that their passion for small businesses is rooted in their DNA.
5. Robly
Robly is a cloud-based email marketing and marketing automation solution for small and large companies, non-profits, and professionals and beginners alike. The platform claims to increase email campaign open rates by up to 50% and grow email subscriber lists five times faster than traditional alternatives. It offers several proprietary tool technologies.
The OpenGen function is a smart auto-responder that takes a standard campaign to submit and re-sends it with a new custom subject line at a desired scheduled time 1-10 days later. OpenGen messages are only sent to subscribers who did not open the initial campaign post, to avoid spamming contacts and instead focus on new conversions.
Robly A.I., which has a patent-pending, is also worth mentioning. Instead of sending all campaign emails at once, it sends each one at a time when it will be most successful. Robly’s Exit-Intent popup window widget encourages newsletter signups by providing rewards to website visitors who subscribe.
Marketers can also choose from hundreds of mobile-responsive marketing models, which have been pre-styled to make consistently across smaller screens and improve click-through rates. A/B and multivariate research can then be used to fine-tune campaign preparation, while device-specific reporting options can be used to compare mobile and desktop open rates.
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6. Nutshell
Nutshell is the CRM of choice for sales teams because it combines advanced, powerful features with an intuitive, easy, and enjoyable user interface. We began by addressing the issue that most CRMs face: inspiring sales teams to use the app.
Nutshell significantly eliminates time-consuming data entry for sales reps and facilitates their everyday workflow by having it in one location. Sales reps don’t have to worry about losing a lead or not knowing which one to concentrate on with Nutshell. Nutshell is a game-changer for frontline sales reps thanks to its popular integrations and easy-to-use tools for automated follow-up, conversation monitoring, lead outreach, pipeline management, and more.
Nutshell promises to use a range of proprietary resources to help sales teams quantify and develop selling tactics, team coordination, and the overall sales process. Multiple pipeline creation, sales automation guided by sales direction, automated tasks and targets, and insanely powerful reporting are just a few of Nutshell’s incredible toolkits.
With its award-winning product and next-door-neighbor service, Nutshell has helped thousands of companies take their sales operations to the next level.
Nutshell Marketing was launched in 2021, enabling Nutshell customers to design and submit beautiful marketing emails while also monitoring their interaction in real-time. Nutshell Marketing integrates seamlessly with your CRM data, allowing you to quickly target custom audiences and handle all of your outreach from a single platform.
7. DirectMail
Direct Mail is a Mac-based email marketing application that allows users to build and send customized emails to their subscribers. Customizable email templates, image editing, live previews, custom subscription forms, automated and manual subscriber list segmentation, email monitoring, campaign analytics, subscriber activity reporting, and more are all included in the app, which is optimized for freelancers and small businesses. Users can also display campaign statistics on the go with a native iOS app.
Photos, images, buttons, text rearrangement, and more can be applied to Direct Mail’s email models, which are mobile-responsive and designed for several email clients. Photos can be dragged and dropped directly into emails, and users can crop, remove backgrounds, and apply filters to images inside the app.
Emails can be customized with recipients’ first and last names, and users can customize custom content parts using a variety of fields and conditional logic. Live previews are updated in real-time, allowing users to see what recipients can see, including any personalized content. Before sending, users are notified of any errors in their email, such as broken links, misspelled email addresses, and spam filter problems.
Direct Mail allows users to manually or automatically aim their messages to individual subscribers. Smart Groups segment subscriber lists automatically based on user-defined rules and over 30 different requirements. Users can schedule message delivery and create automated campaigns based on a variety of triggers, such as new subscriptions, subscriber birthdays, upcoming appointments, and more.
The Direct Mail dashboard allows you to track sent campaigns in real-time, with a description of metrics such as opens, clicks, unsubscribes, and bounces. Individual subscriber activity reports are automatically created, providing users with information on subscriber interactions and involvement.
8. Sendlane
Sendlane is a cloud-based omnichannel marketing automation platform that enables small and midsize e-commerce businesses to monitor, personalize, automate, and manage email marketing campaigns. It enables users to optimize customer loyalty by sending data-driven messages based on visitor activity trends such as website visits, purchase history, refunds, and more. Additionally, it helps companies to customize data collection processes and capture relevant details from the customer experience, such as orders and refunds.
Sendlane includes features such as behavior-based automation, website and event monitoring, data segmentation, email retargeting, real-time reporting, visual workflows, email builders, and customer profiles. Businesses can use the platform to monitor email results, including open rates, click rates, purchases, conversions, and earnings.
The SMS marketing module allows users to increase business revenue by communicating directly with customers through mobile devices. Furthermore, it offers actionable insights into marketing practices, enabling users to recognize and strengthen areas of weakness. Microsoft Outlook, Facebook, Gmail, and Zapier are among the 20 percent of the most popular applications.
9. Knack
Knak is an email development tool that helps businesses streamline marketing campaigns, submit updates, deals, or newsletters, and connect with customers by allowing them to create personalized emails using a drag-and-drop builder. To build brand identity, businesses can use the white-label platform to create customized emails with custom logos, fonts, and colors.
Knak helps companies to set up approval workflows and gives representatives from various departments role-based access to add, edit, and remove information, allowing teams to work together on projects. It includes automatic URL monitoring, data synchronization, multi-brand management, customizable templates, user permissions, and more. Marketers may also use the built-in template library to create custom landing pages and marketing emails.
Internal contact, legal, executive, customer service, sales, and HR teams can send branded emails to clients using the Knak Chrome extension. It also integrates with Marketo, Eloqua, Gmail, Intercom, Microsoft Outlook, SAP Marketing Cloud, Microsoft Dynamics 365, and other third-party applications.
10. PoliteMail
PoliteMail is a Microsoft Outlook, Exchange, and Office 365 plugin that allows companies to send email broadcasts to employees and monitor their responses using actionable metrics such as open, click, and real-time rates. Customizable branding, filtered views, user group management, campaign design, and reporting are just a few of the features.
The software includes a template builder tool that allows businesses to develop responsive HTML pages or import pre-existing compatible HTML codes for email design. Users may customize fonts and colors through models, as well as add or replace content within Outlook, using PoliteMail.
HR agencies may also use email surveys and polling to learn more about employee engagement. It allows managers to schedule emails for a particular date and time depending on the time zones of the recipients or senders. Administrators can monitor recipients’ responses using PoliteMail’s analytics module, which measures the rate of attention and effectiveness.
Managers may use the heatmap feature to see how readers interact with content and where messages or links should be placed. It also allows companies to build several custom fields, such as a home address, work title, or mobile number, to send bulk messages to various branches or recipient types.