Email marketing has been one of the forerunners of internet marketing since the creation of the internet. And, replacing the conventional forms of advertising such as marketing by mail, phone, and door-to-door salesmen, email marketing is one of the many blessings conjured by the internet revolution, conflating speed, efficiency, and cost into one big package. However, this pivotal novel form of marketing has seen many forms and iterations throughout the market, implementing itself on platforms such as Mac and Windows to compact and portable devices such as the Apple’s iPhone and various Android devices.
Marketing by mail does not only include sending spam emails to unsuspecting customers but rather encompasses the essence of communications between the customer and the user with regard to transaction histories, promotions, and updates to the service. Unfortunately, as marketing has grown to such an extent today, with thousands and thousands of potential customers waiting to be advertised to, there must be some form of automation in order to facilitate such a number.
Fortunately, there are many companies who wish to take up the burden of this herculean task of sending out emails en masse. As a side note, many android users think that a google play app is needed in order to do effective email marketing. However, this is not always true, as you can still do email marketing on any Android without the app in most cases. Regardless, today we will be focusing on the best software on Androids to proliferate this form of email marketing.
Let it be noted, however, that to synthesize this form of software onto a phone, it is required most of the time that you must have a device that has the capacity to procure enough power to run these email marketing software applications. As of 2021, most apps that deal with these email marketing software should run at least Android OS 7 or higher, in order to ensure reliability and speed when dealing with these apps. Alongside this, as all of these apps are cloud-based, the user may be able to access the resources from the browser of their device.
5 Top Email Marketing Software For Android
Our Top Picks for the Best Paid Emailing Marketing Software for Android are:
- AWeber – best for prospective and small businesses
- Vcita – best for simplicity and productivity
- Constant Contact – best for efficiency with revolutionary A.I
- GetResponse – best for cut-and-dry email marketing system
- SendPulse – best for faster and easier communications
» MORE: Best Rated Email Marketing Software
1. AWeber – best for prospective and small businesses
AWeber is an email marketing software available for Android devices, that is often touted as one of the top email marketing software. Rated a 4 out of 5 stars by many satisfied users, AWeber is one of the best marketing tools for prospective and current small business owners. For a fee of 19 dollars a month, this software provides a design assistant that scans through your website and combines the color schemes and ratios, and provides you with design recommendations as well as a responsive autoresponder.
AWeber also flourishes in its vast amount of email templates and its opting process which lessens the burden on both the customer and the business owner by ensuring that only customers who wish to receive subscription emails will receive them.
This opting system functions by allowing the email marketing client to choose between sending emails automatically after a form or transaction is completed between customers or if the customer must confirm on their email to receive marketing emails. By doing this, it both frees up new spaces for potential clients who wish to receive these marketing emails and provides less of a burden for those who do not wish to receive any emails.
AWeber also hosts a variety of apps that it may advertise to, spanning apps such as Facebook Lead Ads to Salesforce, ensuring that many potential clients will be found. This app has also won multiple awards in the US National Customer Association’s awards, further solidifying its reliability as one of the greatest email marketing software to date.
Therefore, we recommend AWeber due to its utility in not only email marketing but also for its usage in advertising and data analytics which can provide and produce further commerce for the user, especially in the reasonable pricing it offers.
» MORE: Best Looking Email Marketing Software
2. VCita – best for simplicity and productivity
VCita is another email marketing software available for android devices that allows quick and easy access to customers. Rated a stark 4 out of 5 stars on the google play store, this app software is regarded as one of the top software for email marketing. VCita provides the capacity for effective communications between customers and marketers, allowing fast and easy marketing campaigns as well as a top-of-the-line subscription data and analytics function.
VCita has a wide array of uses for both the customer and the marketer. For the marketer, it provides the ability to create coupons from the app itself without any further action, allowing for quick and effective promotions to occur over the internet. Alongside this, real-time analytics ensures that the bottom line can be determined by these email campaigns.
Lastly, this app also provides a system with high efficacy which allows multiple emails to be sent to clients straight from a mobile phone. These features all provide a combination of ease-of-use and productivity, irrefutably helpful to any potential marketer.
VCita also allows for a wide variety of customer integration, allowing many ways of categorizing potential and existing clients based on their location, responsiveness, and interests. Without a doubt, this technology will help greatly in the overall success of marketing campaigns created by this email marketing software.
While VCita’s software does come with a price tag of 12 dollars per month, they do have a free trial for those who wish to experience its functions beforehand. However, we highly recommend this trial as it can provide some insight into how it would work and as the trials can be canceled at any time, it is an investment with no downsides.
» MORE: How Much Does An Email Marketing Campaign Cost?
3. Constant Contact – best for efficiency with revolutionary A.I
Constant Contact is an android eCommerce and CRM software that provides an innovative list of features that are designed to help satisfy marketing needs. This app boasts a linear and clear-cut interface that allows for many things to be done straight from an android mobile device. Utilizing this app is prone to providing new growth to your business and the many guidances that this app will provide will bring much to your overall organization as well as your business in general.
Constant Contact provides a feature where, like many traditional email marketing systems, you are able to send out mass marketing emails to prospective and future customers. However, unlike other traditional email marketing software, this software provides a user interface that allows for a simple drag-and-drop functionality when dealing with the creation of these emails.
Alongside this, the software boasts a revolutionary automation system that is able to create a series of triggered emails, resend unopened emails, and create lists of emails that are able to be sent. While it seems as if there may not be much personalization when it comes to this app software, its automation and linear design allows for a much more streamlined and efficient form of marketing than the other apps shown in this list.
With email marketing portion, Constant Contact is able to create optimized websites using its revolutionary artificial intelligence (A.I) powered website builder, adding more efficiency to the running of your business. Constant Contact is also able to produce and update the goods listing on your websites, allowing for much more efficiency and autonomy than the other apps. Lastly, Constant Contact is able to provide many gateways to advertisements on sites such as Instagram and Facebook, allowing you to grow your business even further.
While email marketing is the main focus of this software, it also boasts many other features that may make you more inclined to choose this as one of your email marketing software. This software goes for 20 dollars a month but can be upgraded to 45 dollars a month for more features.
» MORE: What is the Best Time to Send a Marketing Email?
4. GetResponse – best for cut-and-dry email marketing system
GetResponse is another email marketing software designed for the Android App. Unlike the other apps displayed on this list, GetResponse focuses more on the essence of email marketing rather than the business as a whole. Therefore, it’s useful for those who are already established regarding their business but less helpful for those who are in need of help for their business alongside email marketing.
Like the other marketing software, this software focuses on a cut-and-dry email marketing system that provides automation alongside efficiency when dealing with email marketing. Alongside this, the free thirty-day trial that this provides allows for ample time to test out the features for you to determine whether or not this technology is right for you.
GetResponse provides automation regarding its responses which produces email sequences alongside an action-based heuristics approach. GetResponse also provides analytics to the email software, allowing you to deliver emails at perfect time periods when the activity of the customers is high.
Alongside this, blogs and social media posts are also able to be posted within these emails, further diversifying the types of emails that are able to be sent through this service. One-time responses are able to be sent alongside these emails, providing the customers with promotions or updates regarding your service. And, these tools can all provide optimal benefits for an email marketing campaign.
With regards to the customization of the emails themselves, GetResponse provides a large variety of customization options. GetResponse gives the user a template email for the user to customize using a drag-and-drop feature, allowing for the user to go into specifics regarding the types of emails they wish to provide to their customers. This software also allows the user to preview the emails on desktop and mobile to further provide insight into the emails themselves. Alongside this, custom segments based on specific criteria also facilitate a more personalized feeling for the consumer.
As indicated above, GetResponse provides users with a very email marketing-focused tool, very useful for those who wish to have a specific need for this type of marketing filled out. However, it must be noted that the cost of just the basic features is 12 dollars and 30 cents per month while the most popular plus option costs 40 dollars and 18 cents to use per month, making this one of the more expensive choices.
» MORE: Best Cheap Email Marketing Software
5. SendPulse – best for faster and easier communications
SendPulse is one of the best email marketing software for android, providing a vast array of services. While this app software is very similar to GetResponse concerning its functionality, SendPulse is very different from it with respect to its pricing. Per month, SendPulse includes the basics of email marketing by the number of subscribers one wishes to pursue, meaning that it is much more manageable for smaller campaigns to function well. Alongside this, this software also includes a free trial for the 500 subscribers option, allowing you to test the waters.
SendPulse also allows for a variety of features that are different from GetResponse. SendPulse allows for multiple links to be displayed and previewed through the emails it sends, allowing for fast networking to be achieved. Alongside this, it allows for a more personalized design philosophy, allowing for the user to create their own design without the use of templates. However, if the user so wishes it, SendPulse has a similar drag-and-drop feature on these email templates that allows for easy creation of marketing emails.
SendPulse, however, also has an automation system that allows emails and customers to flow well together based on their responses. This automation system allows for emails to be sent on the fly, allowing for faster and easier communications between customers and users. For example, this automation system can be used in order to market emails reminding customers about abandoned carts, promotions, and responses. Thus, this tool is perfectly suited for email marketing in essence, providing nothing more than this function in a simplistic manner.
SendPulse’s pricing, straightforward linear system, and automation markets itself towards those who require nothing more than a simple email system for marketing purposes, relinquishing other fancy features such as website building or data optimization of the sending of emails. As such, the simplicity of this service allows it to be much cheaper on average depending on the number of subscribers that lend themselves to this service. Therefore, we highly recommend this service for those who require nothing more than an automated email marketing software that is just used for basic purposes.