Email marketing is not just a crucial part of business development but has, with time, proven to become a rather integral part of the corporate world. More and more businesses are trying to make their online presence strong to have a good amount of revenues and ensure the success of their business. With the significant developments and advancements lately, almost all marketing solutions have grown to be Cloud-based. This development has, in turn, provided the email marketing software with an advantage since now anyone can access it with whatever browser or device they might have.
As per a recent survey, the email marketing field is flourishing rapidly, with 3.9 billion audiences each year. This provides you an ample opportunity to make a positive online impression on your target audience. And, with the best Email Marketing Software, you can efficiently skyrocket your business beyond limits.
» MORE: How Effective Is Email Marketing?
However, email marketing might prove to be considerably hectic at some point. To tackle all the difficulties on your way to success, you may find many email marketing software in the market for your support. But how will you choose the right one? Before you do that, acknowledge that your decision might make or break your business. Therefore, you should ensure to make the best choice to have a successful email marketing campaign regarding user convenience, insurance policies, and uses.
Choosing the best email marketing software is super easy. With this article, you’ll seamlessly discover a handful of the 7 best email software for Mac to take your business to where you want to. Let’s explore them in a few minutes.
» MORE: Make Money with Email Marketing
Comparison Table in 2021
| Email Marketing Software | Business Size | Free Trails | Pricing | Installation | Fee-Return |
|---|---|---|---|---|---|
| ActiveCampaign | Mid-Large | No | $9 Monthly | Mac / PC | No |
| Bitrix24 | Small | Yes | $24 Monthly | Mac / PC | Yes |
| Dubb | Small | Yes | $10 Monthly | Mac / PC | No |
| SendinBlue | Small / starter | Yes | $25 Monthly | Mac / PC | No |
| Campaign Monitor | Small | No | $9 Monthly | Mac / PC | No |
| MaxBulk Mailer | Small | Yes | $39 Monthly | Mac / PC | No |
| ConvertKit | Small / starter | Yes | $25 Monthly | Mac / PC | One Month |
7 Best Email Marketing Software for Mac
- ActiveCampaign – best for marketing and sales automation
- Bitrix24 – best for customer relationship management
- Dubb – best all-in-one sales and video marketing platform
- SendinBlue – best for building a marketing strategy from scratch
- Campaign Monitor – best for creating transactional emails
- MaxBulk Mailer – best for creating personalized emails
- ConvertKit – best easy-to-use user interface
1. Active Campaign – best for marketing and sales automation
- Payment Criteria: Depends on contact count
- Pricing: Starts from $9.00
- Free Version: No
- Mobile-Friendly App: Yes
- Easy Accessibility: Convenient
ActiveCampaign aims to provide one of the best platforms for Email marketing. It deals with marketing automation in combination with sales automation with data transmission organization. The central focus is to sell more in less time. Again, you can greatly optimize your lead generation, monitor your responsibilities, and automate communications management so that nothing falls through the cracks.
With ActiveCampaign, you can take note of the entire sales process and track every interaction, keeping your team on the same page. Also, in combination with marketing automation, some features such as lead scoring, gain likelihood, and automatic segmentation turn the team into a well-deserved, deal-closing platform.
Mobile-Friendly App
ActiveCampaign not only makes Mac user marketing easier but also makes mobile user liver and easier. This way, you can perform your business emailing anywhere in the world.
Features of ActiveCampaign
The main factors in choosing Activecampaign for Mac users are:
- If you need to communicate with everyone at the same time, Activecampaign allows you to send one-time campaigns via email to everyone on your list.
- It makes sure that the right message gets to the right person. It based on almost every aspect, and group the audience into segments.
- For a certain date and time, plan emails, Activecampaign proves efficient for teams for conferences, holidays, birthdays, and sales.
» MORE: How to get Email Lists for Marketing
Pricing
Activecampaign offers two weeks trial period, and it has four levels of payments such as Lite, Plus, Professional, and enterprises. You can choose the pricing stage depending upon the size of your business. It usually starts at $9.00.
2. Bitrix24 – best for customer relationship management
- Payment Criteria: Hourly billing
- Pricing: Starts from $24
- Free Version: Yes
- Mobile-Friendly Apps: Yes
- Easy Accessibility: Convenient
Bitrix24 is a great email marketing platform that provides professional marketing technology. There are a lot of amazing factors and features that make Bitrix24 extremely distinctive from many other free services for email marketing. First, it is software for customer relationship management, and this is super interesting because it encourages you to create any number of supervised or unsupervised modules and develop a personal email campaign for each individual or target community.
Mobile-Friendly Apps
An essential component of the tools that are offered by Bitrix24 is the mobile app. While you’re traveling or working remotely, it emerges as incredibly useful at all times. This app can easily be installed on your iOS device. The features include predefined assignments, accessibility to video calls, utilizing conversations, and replying to comments; the app can do so much more.
Features of Bitrix24
Bitrix24 allows you a whole world of email marketing software for Mac Users where:
- You can make HD video calls, 24Hrs online meetings, and send emails to clients.
- You can chat with customers and clients to make it comfortable to confirm the deal and discussion of plans.
- You’ve access to a timer for tracking and keeping a record of online works.
- Bitirx24 provides you with online documentation and cloud storage.
- You can decide your assignments through the Task & project manager.
Pricing
The starting prices of Bitrix24 tend to start at $24.00 a month. A complimentary version is available. A free demo is also available for Bitrix24.
» MORE: How Much Does Email Marketing Cost?
3. Dubb – best all-in-one sales and video marketing platform
- Payment Criteria: Monthly Billing
- Pricing: $10.00
- Free version: Yes
- Mobile-Friendly Apps: Yes
- Easy Accessibility: Convenient
Dubb incorporates almost everything that allows the organization plans to strengthen with video as a one-stop remedy. With Dubb, you can redesign videos and modify them with easy add-ons using Dubb’s cutting-edge video production resources. You can also customize videos with custom video landing pages and branding. Again, you can transmit and evaluate videos, and automate video email and video SMS with custom email templates. However, Dubb is a Cloud-based platform, so you can access it with your Mac or Windows device.
Mobile-Friendly Apps
A prominent element of Dubb is a mobile-friendly app that makes email marketing and online hosting of video calls and conversations easy and accessible. You can also track and do several activities through the mobile app, whether at the home, office, or traveling somewhere.
Features of Dubb
Dubb Application offers a variety of features to Mac user:
- Dubb is an all-in-one sales and marketing video platform.
- It allows you to develop, share, host, and monitor all video types to help your business grow.
- With a personalized strategy made for success, it stands alongside your squad.
- It allows you to gain access to your entire team’s productivity and efficiency and get access to coaching and support for integration.
Pricing
Pricing for Dubb starts at $10.00 a month, per user. A free version is also available. And, Dubb provides a free trial.
» MORE: Why Email Marketing Is Important
4. SendinBlue – best for building a marketing strategy from scratch
- Payment Criteria: Depends on sent emails
- Pricing: Starts from $25.00
- Free Version: Yes
- Mobile-Friendly App: Yes
- Easy Accessibility: Convenient
Easy Accessibility
SendinBlue provides one of the finest technologies for Mac users, and the most important factor is its email software application. It focuses on building a strategy and incorporating some basic data. The editor’s interface is convenient and doesn’t use various browser windows to support the weight. To create your email, you have three options: ‘Drag & Drop’, ‘Rich Text Editor’, and ‘Custom HTML Code’. These choices are absolutely user-friendly and encourage ease and convenience when used by an individual.
Mobile-Friendly App
SendinBlue allows you to do your email marketing while doing other activities, and it becomes convenient by scheduling your campaigns, send and track them from anywhere, without the help of a machine. To access your mobile app, simply link your free SendinBlue account to the Apple IOS store.
Features of SendinBlue
The dominating features of SendinBlue includes:
- It offers an unrestricted volume of calls and relevant information.
- It allows you to go through an intuitive drag & drop-based design tool, email notification, mobile-friendliness, customer segmentation options by SendinBlue.
- You can customize email automation rules, and this is one of the most amazing features.
- You also get a fully functional sales CRM, a live chat plugin.
Pricing
The pricing for SendinBlue varies; there are Free, Lite, Premium, and Enterprises plans. The paid plans start from $25.00., and the free plan is always free.
5. Campaign Monitor – best for creating transactional emails
- Payment Criteria: Monthly
- Pricing: Starts from $9.00
- Free Version: No
- Mobile-Friendly App: No IOS App
- Easy Accessibility: Convenient
Campaign Monitor eases the hurdles of creating emails of all sorts, particularly transactional. The design tool is particularly flexible and uses functionality for drag and drop purposes. You can select from the seven sections of the subject matter and then you can add additional options to your email once you click on them. You can also preview your email simultaneously for desktop and smartphone views. The ability to modify the template without starting from scratch is one of the most crucial features. When you feel like you want to adjust the whole layout, and this saves a lot of time, but you still retain the content.
» MORE: How can email marketing fuel your overall inbound strategy?
Mobile-Friendly App
There is no proper IOS application for Campaign Monitor, but it is easily possible to log in on any search engine forums such as Google, Safari, etc.
Features of Campaign Monitor
By the use of Campaign Monitor, one can do Email Marketing through Mac, and it provides different facilities:
- You can choose from hundreds of professionally crafted models to bring your email together in moments and drag-and-drop.
- It allows the use of a countdown timer to drive urgency and customize every visual element for a fully branded email campaign that looks fantastic on every screen.
- To create hyper-targeted segments, drill into the data about your clients and submit super-relevant emails customized to their interests.
Pricing
The price and billing for Campaign Monitor vary on Basic, Unlimited, and Premier Division but it mainly depends on the number of contacts per month.
» MORE: How Much Does an Email Marketing Campaign Cost?
6. MaxBulk Mailer – best for creating personalized emails
- Payment Criteria: Monthly
- Pricing: Starts from $39.00
- Free Version: Yes
- Mobile-Friendly App: No
- Easy Accessibility: Convenient
MaxBulk Mailer is a full-featured macOS and MS Windows bulk email app that enables you to give your customers personalized press releases, price lists, and any form of text or HTML documents. It’s quick, extremely versatile, and easy to use MaxBulk Mailer. A bulk email software such as MaxBulk Mailer will save you a lot of time if you have a company that needs to contact large numbers of customers and clients or other contacts.
Mobile-Friendly App
There is no mobile application for Maxbulk Mailer, but one can use it through the Browser.
Features of MaxBulk Mailer
Mac users can explore eminent features in MaxBulk Mailer, mainly:
- To guarantee the restriction to send unwanted messages, you can build as many lists as you desire, unsubscribe recipients and even add them to a blacklist.
- MaxBulk Mailer includes a complete description of your message along with a test mode that you can trigger to simulate a delivery whenever appropriate and get that preview to your inbox.
- It’s amazing to send emails to sell your services or goods, but if you can figure out who opens and reads your messages, it’s even more comfortable.
Pricing
Pricing for MaxBulk Mailer begins at $39.90 per user as a one-time charge. MaxBulk Mailer does not have a free version but offers a free trial.
» MORE: Best Cheap Email Marketing Software
7. ConvertKit – best easy-to-use user interface
- Payment Criteria: Depends on the contact count
- Pricing: Starts from $25.00
- Free Version: Yes
- Mobile-friendly App: No
- Easy Accessibility: Convenient
ConvertKit is designed for Mac and windows, and so, it is made beneficially easy to use. However, there are three ways you can create your email list:
- Add individual contacts.
- Upload bulk emails from a CSV file.
- Import your email contacts from another service.
You can easily build a CSV file to bypass this inconvenience, even though there is no choice to copy-paste your files. ConvertKit supports only one set of contacts, and you can use tags to group them.
Mobile-friendly App
ConvertKit doesn’t offer any mobile-friendly app as mac and windows software, but you can open it on a mobile browser in any case when you’re away from MacBook or PC.
Features of ConvertKit
- You can create a landing page in just minutes to share your fresh ideas and innovative projects with your audience.
- Give your readers a free automatic download through your opt-in form and landing page in return for their email address.
- Make email even more personal by sending personalized content to your audience, offering them precisely what they need. This way, you can channel the beginner content for newbies and advanced content for seasoned people.
- Also, you can dynamically transfer possibly the best content to subscribers to get them prepared to make a purchase, then pitch the product or service at the correct time.
Pricing
Similar to other Email Marketing Software for Mac, Pricing for ConvertKit has different levels of Free, Creator, and Creator Pro. And, the range of charges starts from $25.00 with a free trial version.
» MORE: Best Free Email Marketing Software For Small Businesses
Why is Email Marketing necessary?
For creating effective relationships with targets, leads, current clients, and even past clients, email marketing is highly significant since it provides the opportunity to talk directly to them, in their inbox, at a time that is convenient for them.
During Email Marketing, it’s a good habit to be approachable and cooperative. Once you have identified your message and your recipient carefully, always keep in mind not to violate the atmosphere. Again, if you want to write a good and persuasive marketing email, it’s important to consider these recommended tips on how to write a marketing email.
You’ve discovered the 7 best email marketing software in this enticing article, so it’s time to choose one by comparing their features and pricing, and in accordance with the nature of your business. And, now that you’ve probably made a choice, go ahead to see How to make Money with Email Marketing.