Brands are increasingly turning to influencer marketing to engage with their target consumers. It is quite challenging to reach that audience more effectively than others. It is a lot of hard work to strategize, create, launch, monitor, and optimize your campaigns to drive the best results. Influencer marketing tools and platforms are used by many marketers and brands to boost their campaigns. Although we know that influencer marketing can help raise brand exposure, identifying prospective influencers to engage with can be difficult.

Top Best Influencer Marketing Platform

  1. Dovetale: Best Influencer Marketing Platform For Building Partnerships With Influencers
  2. Grin: Best Influencer Marketing Platform For E-Commerce
  3. Heepsy: Best Influencer Marketing Platform For Analyzing Real Influencers
  4. Hypeauditor: Best Influencer Marketing Platform For Fraud-Free Influencer Marketing.
  5. Shoutcart: Best Influencer Marketing Platform For Buying Shoutouts
  6. Izea: Best Influencer Marketing Platform For Social Media Networks
  7. Mavrck: Best Influencer Marketing Platform For Enterprise-Level Brands
  8. Influence.Co: Best Influencer Marketing Platform For Influencers To Showcase Themselves

1. Dovetale: Best Influencer Marketing Platform For Building Partnerships With Influencers

Pricing: $15/month

Dovetale is Shopify’s all-in-one platform for forming influencer relationships across Instagram, Twitter, YouTube, Twitch, and Facebook. All in one location, Dovetale allows you to develop your own personalised application page, identify the appropriate ambassador for your company, and administer affiliate earnings and special offers.

Key Features

  • Fields with Options
  • Reports with options
  • Dashboard
  • Visualization of Data

Reasons To Buy

  • Highly pertinent discovery results come from extremely precise search criteria.
  • An excellent influencer management tool from start to finish.
  • Good customer support

Reasons To Avoid

  • Information does not always move smoothly.

» MORE: Best Website Builders For Affiliate Marketing

2. Grin: Best Influencer Marketing Platform For E-Commerce

Pricing: $2125/month

Grin offers a variety of influencer marketing solutions to aid in the finding and administration of collaborators. It also provides various digital marketing solutions for affiliate marketing, public relations and sponsored content. Influencer marketing, according to Grin, is publicizing to influencers. Everything else will fall into place once you’ve established a bond of trust with them.

Key Features

  • A customized influencer marketplace to find social influencers
  • Schedule, optimize, and publish user-generated content (UGC)
  • Create workflows for influencer marketing campaigns that are automated.
  • Evaluate the influencers’ and related marketing efforts’ performance.

Reasons To Buy

  • Seek influencers quickly and easily among your registered consumers.
  • Merge e-commerce platform with an influencer-generated content repository
  • Real-time sales/referral tracking allows you to see your genuine ROI.

Reasons To Avoid

  • Pricing transparency is lacking.
  • There are no automatic payment options.

» MORE: Content Marketing Tools

3. Heepsy: Best Influencer Marketing Platform For Analyzing Real Influencers

Pricing: $49/month

Heepsy is an influencer marketing tool that aids in the identification and analysis of genuine influencers. What sets Heepsy apart is its emphasis on genuineness. You may check if the influencer account you possess is real or phony on Heepsy. All of the accounts in the search database have been verified as genuine.

Key Features

  • Organization of influencer lists
  • Direct touch with influencers
  • Audience study of influencers
  • The search panel for influencers is quick.

Reasons To Buy

  • Pricing options are varied.
  • System of expert assistance.
  • Industry-wide reach
  • Various sectors have different solutions.

Reasons To Avoid

  • YouTube influencers are few.

» MORE: Infopreneur Email Marketing Platforms

4. Hypeauditor: Best Influencer Marketing Platform For Fraud-Free Influencer Marketing.

Pricing: $399/month

HypeAuditor is an all-in-one influencer marketing tool that focuses on avoiding fraud. Since then, HypeAuditor’s platform has grown to become an all-in-one influencer marketing solution with features such as influencer discovery, market research, campaign management, and account analytics. The strength of our platform is in assisting you in avoiding working with phony influencers and reserving more of your valuable influencer marketing money for more genuine and productive partnerships.

Key Features

  • Engagement detector and fake follower.
  • Discovering influential people.
  • Tracking of campaigns and accounts.
  • Influencer audience segmentation and classification

Reasons To Buy

  • Search for precise and trustworthy influences.
  • Account growth was tracked.
  • Big agencies and brands rely on us.
  • Account and demo are both free.

Reasons To Avoid

  • Just two channels are represented on the site.

» MORE: Insightly Email Marketing Tools

5. Shoutcart: Best Influencer Marketing Platform For Buying Shoutouts

Pricing: 49/month

It’s an online market for influencers that’s just another way of saying “sponsored posts.” Let us use an instance to better illustrate Shoutcart functionality: if you want to buy a chair, you will go to the furniture market to look at the various manufacturers and shops. Shoutcart is similar in that if you require an influencer, you may use this platform. It links you with the most influential people, and all you have to do is pay them in exchange for a good mention of your company.

Key Features

  • It has powerful filtering capabilities.
  • Campaign monitoring.
  • Influencers from all across the world are present.
  • There are over ten different influencer categories.

Reasons To Buy

  • Process is straightforward.
  • Influencers from many sources.
  • Multi-platform accessibility.

Reasons To Avoid

  • They don’t share any information on the campaign’s progress.
  • You may also come across a number of profiles that are bogus.

» MORE: Top Photography Email Marketing Services

6. Izea: Best Influencer Marketing Platform For Social Media Networks

Pricing: $149/month

IZEA’s platform allows you to do as much or as little as you wish with it. This is due to the fact that their services range from simply paying for accessibility to their information to fully customized marketing campaigns. Finally, you may go for managed services, which will take care of everything for you. Influencers from IZEA work across all popular social media platforms.

Key Features

  • Create digital profiles with information on important influencers.
  • Score influencers using a proprietary algorithm.
  • Examine the influencers’ and their audience’s demographic and psychographic traits.
  • Divide influencers into categories

Reasons To Buy

  • Amazing customer support
  • capacity to locate and interact with influential people
  • In everything they do, owners and influencers are protected.

Reasons To Avoid

  • The communication is cumbersome

» MORE: Top Email Marketing Services for Computer Service Companies

7. Mavrck: Best Influencer Marketing Platform For Enterprise-Level Brands

Pricing: $2000/month

Mavrck, with exception of some similar influencer advertising channels, is tailored to enterprise-level businesses.  They’re also thorough, with campaign administration from beginning to end. They’ll even assist you to identify brand champions that are passionate yet aren’t overly expensive to deal with. Businesses may use Mavrck to benefit from a straightforward, automated procedure for maintaining influencer and customer connections.

Key Features

  • Management of a Campaign
  • Engagement Monitoring
  • Identifying Influence
  • Relationship Management with Influencers

Reasons To Buy

  • Customer support team is very helpful and supportive
  • It is extremely user-friendly
  • It’s useful for starting public awareness initiatives.

Reasons To Avoid

  • It’s quite tough to utilize the email message portal.

» MORE: Roofers Email Marketing Websites

8. Influence.Co: Best Influencer Marketing Platform For Influencers To Showcase Themselves

Pricing: Business basics-$0/month

Influence.co is a portfolio and directory platform where influencers may show off their work. Because their pricing strategy is geared on assisting influencers in promoting their brands, small businesses like yours may take use of it for free exposure to pertinent influencers. Each influencer profile includes a content library of previous work with brands as well as all of the methods via which they’ve grown their audience.

Key Features

  • Notifications/Alerts
  • Controlling the Approval Process
  • Branding Principles
  • Campaign Research

Reasons To Buy

  • Brands may have a more tailored understanding of influencers thanks to the social component.
  • Authenticity is fueled/supported by a community-focused platform.
  • Users have given it high marks.

Reasons To Avoid

  • The reporting for campaigns is really simple.

» MORE: Affiliate Marketing Web Hosting

References and Links

  • https://www.shopify.com/blog/influencer-marketing-platforms-to-find-creators
  • https://nealschaffer.com/influencer-marketing-platforms/
  • https://influencermarketinghub.com/influence-co/
  • https://www.getapp.com/marketing-software/a/mavrck/
  • https://viralmango.com/shoutcart-review/