Despite being the oldest form of online marketing, email marketing is still the most effective way to generate leads and convert them. With the advancement of the digital world, email marketing has risen in popularity in recent years. And, no one can deny the role of email marketing in attracting leads and increasing ROI.
Bulk targeting, lead generation, and brand recognition are all popular benefits of email marketing software, attracting potential clients through customized email content, conversion, and revenue growth.
As a result, we decided to compile a list of the best Email Marketing platforms in India so that you can choose the best one for automating your email campaigns. The following order is subjective and does not represent the ranking.
12 Top Email Marketing Platforms in India
- MailGet – best for SMTP
- Moosend – best for real-time analytics
- Pabbly – best for bulk emails
- Pepipost – best for monetizing emails
- Mail Marketer – best for email reseller service
- Octane – best for 100% deliverability
- Brainpulse – best for data mining
- Hems Mail – best for monitoring emails
- Crux Mailer – best for tracking reports
- VibeMail – best for cloud-based campaigns
- Mailjet – best for email segmentation
- Digital Aka – best for bulk voice call
1. MailGet – best for SMTP
MailGet is an email marketing platform that allows you to automate email campaigns in a matter of seconds. Emails can be generated by dragging and dropping fields in the editor. You can also select an email template from the available choices. Aside from that, it’s a strong email marketing software tool that can help you grow your company and increase email delivery rates.
MailGet, as one of the most common email marketing platforms, allows you to send bulk emails with no need for hosting or a complicated SMTP setup. You can use its SMTP to send emails, and it also helps you connect to other SMTPs such as Amazon SES, MailGun, Mandrill, and SendGrid. It is one of the most cost-effective Email Marketing Agencies, and you can use it to quickly create the best newsletter, promotion, and campaign templates.
Drag-And-Drop Email Builder, Autoresponders, and Drips, and List Management are some of its notable features, which allow you to quickly create emails using an inbuilt email builder, automatically deliver emails on a pre-set schedule to engage your subscribers, and manage your subscriber list all in one place. Importing emails, email list cleaning, email tracking, and 4X lead capture are just a few of the features it offers.
» MORE: Why Email Marketing Is Important
2. Moosend – best for real-time analytics
Moosend is a user-friendly email marketing program that allows you to quickly create templates and submit email campaigns to subscribers. All you have to do is drag and drop the fields to generate a sensitive newsletter quickly.
You may also schedule emails to be sent at specific times and to specific subscribers. You can split your subscriber list into different blocks and send emails to each one using Moosend advanced list segmentation. This will assist you in sending more relevant emails, increasing open rates, click-through rates, and improving your return on investment.
You’ll get real-time analytics, which will tell you how many times your emails have been opened, how many times they’ve been clicked on, and so on. It helps you to connect to APIs and programmatically manage campaigns and emails. You may also use the SMTP protocol to send campaigns via a secure server.
» MORE: How Effective Is Email Marketing?
3. Pabbly – best for bulk emails
Pabbly Email Marketing is an email marketing tool that allows you to send mass emails. As a result, you can get started with email campaigns right away. Inform your users about what’s new! Since the emails are sent through a secure server, you don’t have to worry about them ending up in your spam folder.
You can also keep track of whether your users opened emails, clicked on links, unsubscribed, and so on.
The unicorn you’re looking for is Pabbly Email Marketing. You can send an infinite number of emails with a 99 percent delivery rate, which is among the best in the email marketing industry, at very low costs. Of course, it has its SMTP server, but you also have the option of using other SMTP providers.
The best part is that Pabbly Email Marketing needs “No Technical Expertise.” Simply build an account and begin sending email campaigns right away.
» MORE: How Much Does an Email Marketing Campaign Cost?
4. Pepipost – best for monetizing emails
Pepipost makes it easy to get started with email promotions with only a few clicks. Send emails in an automated fashion that is activated at a predetermined time. It sends emails via a stable server. You can also make money with Pepipost! Yes, for each email opened, you will receive a credit in your account, which will be applied to your next monthly bill.
They brand themselves as an email marketing service provider that is continually changing. This is true because Pepipost hires artificial intelligence to increase distribution speeds. So, you can conveniently monitor your email campaigning with real-time reporting and sub-account management.
Every email can be registered, and the information can be saved for up to 90 days. You may also view the metadata at any point during the email’s life cycle. They employ machine learning to use the data to open multiple parallel connections per sender, improve delivery speeds, and lower bounce rates.
» MORE: What is an Email Hard Bounce?
5. Mail Marketer – best for email reseller service
They are an Indian company that offers email marketing services. You can also use them to start your bulk email reseller service. The best thing is that any unused email credits you’ve purchased won’t expire; instead, they’ll be added to newer ones.
Mail Marketer is one of the best Email Marketing Agencies for delivering bulk emails, promotional deals, newsletters, event invites, mass email, and promotions. With Mail Marketer, you can select a schedule, sign up, and automate your campaign without having to install software or customize mail servers.
You can choose this option to get a Profitable Reseller Solution that allows you to start your bulk Email reseller service using Mail Marketer’s flexible reseller plans. You can get plans for any budget with Mail Marketer, so if you run a small company with a small list or want to send thousands of emails, you can find a schedule that suits your needs.
Mail Marketer will monitor every email and connection sent to you and include a comprehensive report on spam, dead email addresses, and bounce rates. It also allows you to import, manage, and expand your old email addresses into your new list. It has a simple Google Analytics integration and an advanced WYSIWYG HTML editor for creating emails.
» MORE: How Much Does Email Marketing Cost?
6. Octane – best for 100% deliverability
Octane is one of India’s most common email marketing platforms. They offer a cutting-edge email, SMS, and web marketing service that allows you to connect with your customers in the most conversion-oriented way possible.
Octane is an email marketing software solution that is tailored to your specific requirements. Octane’s features, such as Integrated Marketing, Performance Marketing, and Permission Marketing, as well as Agile Marketing Technology and Expert Service, are all compelling reasons to use it.
Octane provides multi-channel email and SMS services, as well as 100% deliverability, white labeling, and APIs for CPM/ERP integration. Other features include subscriber list-building tools, only opt-in lists supported, automatic unsubscribers, and CAN-SPAM complaints, among others.
» MORE: The 5 Best Direct Email Marketing Software
7. Brainpulse – best for data mining
Brainpulse is a digital marketing firm headquartered in India that has been in operation for 17 years. Not only can you get bulk email marketing services, but you can also get bulk SMS marketing services by simply signing up. The Brainpulse Email Marketing platform ensures a high-delivery bulk email campaign that manages all aspects of mail distribution.
They include Email Marketing, which brings your email campaigns to the next level and makes your communications more important. You can easily choose from a variety of personalized Email Marketing Plans that are tailored to your unique business requirements.
To ensure higher efficiency for your Email Marketing Campaigns, you can start with planning and scheduling and work your way up to emailer design, sending, and measuring. Other features that place Brainpulse among the best email marketing platforms include email marketing automation, data mining, and email validation.
By validating the possible email address with its email data mining features, Brainpulse helps you scrub away bad emails and reduce the bounce rate. You can also personalize, segment, and deploy your email campaign automatically based on your preferences.
When a subscriber clicks on the connection or opens the email, an automatic response summary is created. It also has a good list management feature that allows you to delete emails that are no longer useful. With Brainpulse, you can also get a comprehensive view of mail bounces, allowing you to decide whether to delete a specific email address or give it another chance.
» MORE: Best Professional Email Marketing Software
8. Hems Mail – best for monitoring emails
Hems Mail’s bulk Email Services provide a clear email marketing network to connect with your customers more easily. You can outbound your Bulk Email Server with Hemsmail’s SMTP Server, and it also lets you send out Emails to your customers and stakeholders that lead back to your website.
Through connecting with advanced Email Marketing Tools, you can integrate its Bulk Emailing Service with large campaigns and track click-through rates of your emails. Hems Mail Full Email Marketing Solutions assist you with Email Design, Email Sending, Email Monitoring, Audience Targeting, and other aspects of email marketing.
» MORE: Best Mass Email Marketing Software
9. Crux Mailer – best for tracking reports
Crux Mailer is an email marketing platform that provides you with a cost-effective email marketing solution for your business. For all of your bulk email marketing needs, it is one of the best email marketing platforms. Crux Mailer’s bulk email marketing program allows you to build and store an infinite number of email campaigns. You can easily generate HTML and Text-based emails with its advanced HTML editor.
It’s also useful for monitoring and reporting on emails. Crux Mailer will provide you with real-time open and click tracking reports, as well as information about who opens and reads your email. Crux Mailer will help you understand how your users communicate with your website or click links in your email campaign. It also aids in the import of data from various Excel files.
» MORE: Best Email Marketing Software For Agencies
10. VibeMail – best for cloud-based campaigns
VibeMail first appeared on the scene in 2010. It is India’s most dependable bulk email service provider, offering the most cost-effective email marketing plans and unbeatable bulk email delivery services. The site also has a sizable user base in the United States, Canada, and Australia.
VibeMail is an email marketing platform that offers email marketing services to ensure high inbox delivery, as well as a cost-effective mass email service with high uptime and customer support.
VibeMail’s IP credibility monitor and bulk email campaign segregation assist in maintaining server reputation across ISPs, and its cloud-based mass Emailing Service guarantees the highest level of service uptime. VibeMail’s advanced features make it easy to build, deliver, and monitor bulk email campaigns.
» MORE: Best Automated Email Marketing Software
11. Mailjet – best for email segmentation
Mailjet is based on a scalable and secure platform that allows you to send your clients email marketing messages or other high-quality material. From a marketing standpoint, the service is used to sell services and goods to a wide number of customers.
You can conveniently classify customers based on their preferences using Mailjet email segmentation. By producing beautiful and sensitive emails, you will boost the efficiency of your campaign. Email campaign tracking and analytical inputs are also available for successful targeting.
» MORE: How to Do Email Marketing
12. Digital Aka – best for bulk voice call
Digital aka has a designated SMTP server where all the approved instructions help transfer your emails to the inbox. The platform also offers a bulk voice call solution as well as a bulk emailing service at much lower rates.
Users can construct interactive content thanks to real-time personalization. To stop having the sender IP or sender domains blacklisted, use an email list cleaner. Analyzed analytics to find areas for change and forecast future Dealing trends. The service offers two separate bulk email marketing plans: low volume and high volume. The initial cost is $20.
» MORE: Best Email Marketing Software For Large Businesses
Bottom Line
So, these are the best email marketing platforms in India. And, if the tools are cloud-based, they can be used without issue, regardless of which country the software originates from. But don’t just take my word for it. All of the above programs have a free trial period. Take a look at each one separately.
Even if you don’t upgrade to a paid plan, most of these free email marketing tools come with many useful features. Small companies and advertisers should be able to take advantage of these opportunities while saving time and money. And if you need to upgrade to meet your business’s needs, you’ll find that many of the paid plans are affordable and flexible.