Customer relationship Management Software (CRM) software is like the rolodex of the modern business world. This form of outbound sales software is critical if you want to increase your outbound sales. There are many tools on the market to help you achieve this. It stores all the crucial information about your clients, keeps records of your interactions, and can even let you contact them at the click of a button. A good outbound sales software should include sales pipeline management, reporting, and outreach and enablement features. Some also include coaching, to help your team improve their sales tactics. See the list below to find out which software is best for your needs.

Top 7 Outbound Sales Software

  1. Pipedrive – Best for Small Businesses
  2. Postaga – Best for email outreach
  3. Salesforce – Best for growing a small business
  4. Leadfeeder – Best for B2B lead generation
  5. Kintone – Best customizable CRM software
  6. Salesloft – Best for calling clients
  7. Close – Best for remote sales teams

1. Pipedrive: Best for small businesses

Price: $12.50/user/month

Pipedrive is a user-friendly CRM software that is great for small businesses. Even if you only have two or three users, Pipedrive allows you to collaborate on sales, analyze data, and even forecast potential sales. Pipedrive’s pipelines and deals feature allows you to track your sales while they’re in progress and even estimate the win probability. It also allows you to automate any step of the sales process, which will save you significant amounts of time on repetitive administrative tasks.

Key features:

  • Pipeline and deals
  • Centralized sales hub
  • Custom fields
  • Drag and drop interface
  • Intuitive design
  • Mobile app
  • Lead generation chatbot
  • Contact management
  • Automation
  • Reporting
  • Email and communication tracking
  • Integrates with over 300 apps

Reasons to Buy:

  • Integrated invoicing and billing

Reasons to Avoid:

  • Not as much customization

» MORE: Salesforce Pricing : Which Plan Is The Best? (Cost Guide)

2. Postaga: Best for Email Outreach

Price: $84/month (14 day free trial)

If you’re looking to significantly increase the volume of your cold emails, Postaga is a great choice. Postaga is an AI-powered all in one outbound sales software with a focus on cold emails. Although the cold emailing is automated, their templates and campaigns are customizable so that they don’t sound like spam. Their CRM features also allow you to keep track of your clients and analyze results. Postaga also offers an opportunity finder, which can help you find professionals to add to your network. Plus, they have various packages with different specialities depending on your needs.

Key features:

  • Personalized outreach campaigns
  • AI-powered automation
  • Contact analysis
  • Link building
  • Content analyzer
  • Automatically personalized emails

Reasons to Buy:

  • Quick set up

Reasons to Avoid:

  • Not much analytics reporting
  • May be expensive

» MORE: Top Salesforce Consulting Firms (Most Dependable)

3. Salesforce: Best for Growing a Small Business

Price: $25/user/month

With a proven track record of helping small businesses scale up their sales, Salesforce’s CRM software is a great way to grow your small business. Through detailed contact analysis, Salesforce will give you the insight you need to increase your outreach and manage existing contacts. Their email integration feature allows you to make sure you never miss an email. You can also contact customers at just the click of a button to speed up your productivity.

Key features:

  • Contact management
  • Opportunity management
  • Sales forecasting
  • Automated workflows
  • Automated email alerts
  • Revenue analysis
  • Detailed customer activity timeline
  • Marketing automation
  • Email integration
  • File sharing and syncing
  • Mobile app

Reasons to Buy:

  • Integrates with Slack

Reasons to Avoid:

  • Dashboard not customizable

>>More: What is Outbound Email Marketing? Definition & Best Practices | Best Outbound Call Center Software | Best Predictive Dialer Software | Best CRMs For Outbound Sales


4. Leadfeeder: Best for B2B lead generation

Price: Free version (paid version is $79/month with 14 day free trial)

Leadfeeder’s primary goal is to identify who is visiting your website. From there, they help you generate sales leads. Their extensive database of static and dynamic IPs is invaluable if you’re searching for more leads. Plus, they have a free version that shows you who visited your website in the last seven days. The analytics show you what types of content prospective leads are interested in so that you can create a tailored approach for possible new clients. At any stage, Leadfeeder is a must if you want to increase your outbound sales.

Key features:

  • Website visitor tracking
  • Lead generation
  • Behavioural and demographic filters
  • Contact filtering
  • Syncs with all major CRM tools
  • Integrates with Pipedrive, Mailchimp, Zoho, Slack, and more

Reasons to Buy:

  • No cost version

Reasons to Avoid:

  • Not many features; must integrate with other CRM software

» MORE: Does Shopify Take a Percentage of Sales?

5. Kintone: Best customizable outbound sales software

Price: $24/per person/month (30 day free trial)

Kintone is a highly customizable software that allows you to keep track of all the data you need on your customers in one place. Although it doesn’t have as many built-in automated marketing features, it offers a detailed overview of your outbound sales and allows your team to collaborate in a centralized workspace. With Kintone, you can customize your workflows to suit your own unique sales process, which gives your outreach a personal touch. Additionally, Kintone is available in English, Japanese, and Chinese.

Key features:

  • Sales pipeline
  • Customizable workflows
  • Multi-lingual
  • Automated workflows
  • Sales data reporting
  • Charts, graphs, and other formats
  • Related records
  • Commenting on data charts
  • Many extensions, APIs, and plugins

Reasons to Buy:

  • Highly customizable

Reasons to Avoid:

  • Fewer automation features

» MORE: Does Thinkific Keep A Part Of The Sales Revenue?

6. Salesloft: Best for calling clients

Price: Must request a quote

If you’re looking to improve and expand your company’s cold-calling strategies, Salesloft is a great option. With features that allow you to call and message clients at the click of a button, Salesloft will make it easy to contact clients and record and analyze your interactions. With various dashboards that show you team performance and outcomes, Salesloft also includes coaching features, to help your team improve as they go. The only downside of Salesloft is that some of their features come as separate products, so it’s not an all-in-one software. But it does offer cold calling features that other software doesn’t offer, making it a great option for teams with a focus on cold calling.

Key features:

  • Calling and texting with one click
  • Pipeline management
  • Sales forecasting
  • Revenue intelligence
  • Sales coaching
  • Engagement scoring
  • Outcome dashboards
  • Call and meeting recording
  • Transcription analysis
  • Analytics and reporting
  • Integrates with email, Microsoft office, Salesforce, and more

Reasons to Buy:

  • Unique cold calling features

Reasons to Avoid:

  • May be expensive

» MORE: Premium and Free SalesForce VoIP Services

7. Close: Best for Remote Sales Teams

Price: $29/month/user (14 day free trial)

Close is great for remote teams who want to grow their leads, increase productivity, and generate more revenue. Their coaching features are more extensive than other similar software products, which can help significantly when managing a remote team that wants to improve. Their detailed and quick analytics reports make it easy to stay up to date on your sales progress. Although they don’t have many automated workflows, Close is great for taking a more hands-on approach, even when working remotely.

Key features:

  • Calling, emailing, and texting
  • Call coaching
  • All-in-one dashboard
  • Pipeline management
  • Lead indicators
  • Fast reporting
  • Priority metrics
  • Email automation
  • Custom fields and activities
  • Webinars and resource library
  • Numerous integrations and exports

Reasons to Buy:

  • Great for team management

Reasons to Avoid:

  • Not as many automated features

» MORE: Top Tools: The Best Software for Door-to-Door Sales

References and Links:

  • https://www.xoombi.com/blog/outbound-sales-tools
  • https://blog.close.com/outbound-crm/
  • https://www.pipedrive.com/
  • https://postaga.com/
  • https://www.salesforce.com/ca/products/sales-cloud/features/
  • https://www.leadfeeder.com/product/
  • https://www.kintone.com/en-us/functions/crm-sales-management/
  • https://salesloft.com/platform/
  • https://www.close.com/

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