7 Best Project Management Software For Marketing Teams (2024)

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What is the best project management software (PMS) for marketing teams to keep your organization on track?

In-house marketing teams, creative agencies, and studios all have one thing in common: they all strive to produce the best creative work possible.

But what project management marketing tools can you use to achieve superior work while preventing people from becoming bogged down in tedious project administration?

Check out our list of project management software for marketing teams to free your creative team from decentralized work, miscommunication, and project failure.

Are you looking for project management software (PMS) for marketing teams to assist you with project management in your digital marketing agency, marketing department, or creative studio?

We decided to investigate the best creative project management marketing tools for teams on the market to see which ones deliver the goods.

Why use Project Management Software for Marketing Teams?

Every marketing team has unique components, individuals, and abilities.

These various components are cross-functional, which means they cooperate to finish any marketing job.

You might find it simple to lose track of those crucial members of your marketing team without the aid of project management software.

Project management tools clear up confusion and make it clear to your team what duties and deadlines are coming up.

You can manage all of your marketing workflows, content, and processes from one central database with an appropriate marketing project management solution.

By doing so, you can spend more time concentrating on other crucial components of your marketing strategy and less time on repetitive tasks.

Tip: With Monday.com, users can automate repetitive tasks, such as sending notifications, updating status changes, and assigning tasks to team members.

What makes good Project Management Software for Marketing Teams?

A good project management software for marketing should provide you with real-time project status updates, allowing you to remain on top of to-do lists and due times, monitor progress, and take action as needed.

The tools you use the most shouldn’t be hidden away, and everything should be simple to see, read, and navigate.

You should be able to quickly access project scheduling, collaboration tools, and an interactive, user-friendly layout from the dashboard, which will make it simple to keep track of projects and marketing initiatives.

Make sure the project management software you choose doesn’t require you to perform any tasks directly. Automation is a major reason why teams depend on software for work management.

Tip: ClickUp provides a flexible and customizable platform for marketing teams to manage their projects and collaborate effectively.

How to choose the right Project Management Software for Marketing Teams?

For marketing teams, selecting the best project management tools can be daunting.

To make a good choice, it’s important to:

• study the available choices
• understand the requirements of the team
• look into integrations
• take into account usability
• assess scalability
• and weigh the cost.

It is also necessary to comprehend the most important duties that need to be handled, study the software’s features and capabilities, check that it integrates with the team’s tools, take into account long-term scalability, and strike a balance between the software’s features and price.

Marketing teams can select project management software that enhances cooperation, effectiveness, and outcomes by using the methods listed here.

Tip: Smartsheet has a dynamic view feature which makes it easier for teams to manage complex projects, track progress, and collaborate more effectively

Best Project Management Software for Marketing Teams (Summary)

In this review of the best project management software for marketing teams, let’s take a detailed look at these six tools: 

1. ClickUp – Best PMS for a robust free plan with all primary features
2. Monday.com – Best PMS for end-to-end solutions
3. Bonsai – Best For Its Automatic Timer
4. Screendragon – Best PMS for robust and customizable features
5. Smartsheet – Best PMS for enterprises 
6. Celoxis – Best PMS for scheduling and cross-project resourcing
7. VOGSY – Best PMS for marketers

1.  ClickUp – Best PMS for a robust free plan with all primary features

Pricing: prices start at $5 – $19 per month per user ( It has a free plan)

ClickUp is project management marketing software that allows you to manage marketing tasks, campaigns, documents, and clients all in one place.

ClickUp makes it simple to collaborate with your team, collaborate with clients and contractors, connect your data, and build dashboards to gain data-driven insights from any workflow.

Users can visualize accounts on lists and marketing campaigns, Gantt charts, Kanban boards, calendars, and other views in ClickUp.

Task checklists, subtasks, and task templates are among the task management features available.

It is the ability to filter, sort, search for, easily reorder, and view tasks in the manner most convenient for the team.

The project management software includes features, the ability to build custom dashboards, and six pre-built report types for team reporting.

Team members can track time either natively within the software or via an integration.

Create custom forms to collect client information, obtain approval, and distribute information all in one place.

Custom statuses and automation allow users to create an efficient intake system for affiliate sign-ups, client onboarding, co-marketing collaboration requests, and other activities.

Key Features

• Gantt Chart
• Dashboards
• Native Time Tracking
• Mind Maps
• Automation
• Notepad
• Forms
• Email
• To-Do List
• Kanban Board
• Sprints

Reasons to Buy

• It enables you to distribute information easily
• It is ideal for marketing collaboration requests
• It helps you manage tasks effectively

Reasons to Avoid

• Some integration features could be better
• The flow chart builder could also be better

2. Monday.com – Best PMS for end-to-end solutions

Pricing: price starts at $8 per month per user (It has free 14 days trials)

Monday.com is award-winning project management marketing software used by companies such as L’Oréal Paris, Hulu, Adobe, BBC Studios, Deezer, and Coca-Cola.

They are built to handle the creation of robust custom workflows on their adaptable, user-friendly platform and demonstrate your marketing impact through comprehensive analytics dashboards and reports. 

Monday.com’s project management marketing features include resource and project management modules and excellent collaboration tools.

Users can, for example, upload and attach files to cards, leave comments, mention teammates, and do other things.

It also comes with a great project reporting dashboard that can collect data from multiple boards, allowing for better progress tracking.

While Monday.com software does not provide a comprehensive set of tools for project accounting and invoicing as other tools do, you can use it to track hours, timelines, and invoices.

Key Features

• Campaign tracking
• Event management
• Content calendar
• Brand management
• Product launches
• Social media marketing
• Email marketing
• Creative requests
• DAM
• Strategic planning
• Other things

Reasons to Buy

• System integration and automation
• It is highly customizable
• Smooth workflow
• Effective project management tool

Reasons to Avoid

• It is a bit difficult to add different columns with different headings on the same sheet
• It is expensive to incorporate large teams

3. Bonsai – Best For Its Automatic Timer

Pricing: Get Bonsai for $17 per month using an annual package and save up to two months of payments.

Bonsai is great for marketing teams because of its efficient time tracker. You will get access to an automatic timer that you can pause or start at any time to track your working hours. This will help you understand the amount of time your team has spent on the specific project.

Sending accurate invoices to clients using the timer is an excellent option at Bonsai. This will prevent your company from getting underpaid for advertising efforts. You will also not have to perform manual calculations at the end to learn the billing hours.

The best part is this feature also saves your team members from tracking their individual working hours manually.

Key Features

• Send online contracts to clients for a fast signing option
• Track income and expenses by syncing your bank accounts to Bonsai
• Complete projects on time by making to-do lists with due dates
• Separate clients according to the rates you are charging for better management
• Collaborate with other teams by inviting them to your Bonsai account

Reasons To Buy

• It has a low entry price
• You can share project files with team members easily
• Accountant access is also offered to maintain the project’s budget
• Lets you assign tasks to workers easily
• The dashboard organizes your to-do lists, billing hours, and expenses in different sections

Reasons To Avoid

• It may require you to watch a setup tutorial if you’re a beginner

4. Screendragon – Best PMS for robust and customizable features

Pricing: Prices start at $20 per user (It has a free demo)

Screendragon is a fully customizable project management marketing software that Fortune over 450 companies and global agencies like The International Olympic Committee, Kellogg’s, BP, and McCann WorldGroup rely on and love.

It combines a simple, visual user interface with powerful functionality.

Screendragon is a comprehensive marketing project management solution that includes work requests, SOW creation, project planning, visual proofing, resource management, forecasting, advanced review and approval workflows, budget management, reporting, etc.

Screendragon provides many customization options, such as a custom branded UX, smart custom forms, personalized dashboards, and advanced permission levels, ideal for large global teams.

Users can also use various templates for projects and processes and artwork automation capabilities.

Key Features

• Smart Work Requests
• Automated Workflows
• Resource Management
• Budget Management
• Reports & Analytics

Reasons to Buy

• It is exceptionally customizable
• It is highly robust
• Outstanding customer service
• It is effective in managing workflow, budget, and project resource

Reasons to Avoid

• Integration features can be upgraded
• Limited features

5.  Smartsheet – Best PMS for enterprises 

Pricing: Prices start at $7 per month per user (It offers a 30-day free trial)

Smartsheet’s online project management tool checks off many of the boxes in my criteria for advertising agency project management software.

It doesn’t have many expense or invoice management features (check out other tools if you need those).

Still, it does have a plethora of content collaboration features that are especially useful for marketing teams.

It also comes with customizable dashboards that display specific project data for your marketing campaigns or clients, which is pretty awesome.

Key Features

• Proofing
• Team Collaboration
• Alerts & Reminders
• Client Portals and Dashboards
• Templates
• Gantt
• Time Tracking
• Version Control

Reasons to Buy

• It has an integrated system that includes Google apps and Microsoft
• Customization comes easy
• Great interface
• It supports exportation to various format
• It promotes smooth reception of team updates

Reasons to Avoid

• Limited features
• Its stability and good performance require a high internet connection

6. Celoxis – Best PMS for scheduling and cross-project resourcing

Pricing: Prices start at $22.50 per month per user 

Celoxis is a work collaboration platform and project portfolio management software used by companies such as HBO, Rolex, Virgin Care, Adobe, Staples, LG, and Deloitte.

Celoxis provides comprehensive resource management capabilities, allowing users to allocate resources based on skills, roles, and availability and view cross-portfolio resource workload to best use team members.

A cross-project Gantt chart is also provided by the tool.

Key Features

• Risk Management
• Gantt Charts
• Advanced Scheduling
• Kanban Style
• Issue Tracking
• Client Portal
• Tons of Customizations
• Time Tracking

Reasons to Buy

• Flexible integration with tons of well-known business applications such as Excel, Jira, Salesforce, Slack, QuickBooks Online, and more
• It offers both on-premise and SaaS deployment options
• Effective management capability of team and clients relationship
• Helpful online help chat

Reasons to Avoid

• It is difficult to understand user errors or alerts due to their logical complexity
• Reading more than a few lines at a time is challenging

7.  VOGSY – Best PMS for marketers

Pricing: Prices start at $0 – $39 per month per user

With an accessible, single platform, VOGSY provides assistance to marketing teams and agencies in taking control of their projects.

VOGSY’s intuitiveness, which was designed for Google’s G Suite, assists teams in getting the job done without weighing them down.

You can manage deliverables and milestones, manage contractors, communicate across teams, track time and expenses, automate invoice creation, etc.

With this software, you can complete more projects on time and within budget if you have better visibility.

Key Features

• Alerts/Notifications
• Activity Dashboard
• Reporting & Statistics
• Reporting/Analytics
• API
• Third-Party Integrations
• Document Management
• Customizable Reports

Reasons to Buy

•    It can change your projects without increasing your costs
•     It ensures the timely delivery of the project
•     It helps you deliver projects on budget
•     Excellent management of milestones and deliverables
•     Super supportive customer service

Reasons to Avoid

• Many unnecessary steps during job processing
• Reception of feed notifications that may be too much to handle

Frequently Asked Questions

What Exactly Does Project Management Marketing Software Entail?

Marketing project management software aids in the planning, collaborating, and tracking of marketing projects.

How Would You Keep Track Of Marketing Projects?

A calendar can help you keep track of your marketing projects.

A low-tech tool like a paper calendar or planner will suffice for some small business owners.

You can also track and schedule your marketing projects using Google or Microsoft Outlook calendar apps.

Is There A Project Management Tool In Microsoft Teams?

Microsoft Teams has the potential to become your new project management secret weapon, with the ability to track tasks, collaborate on documents, host meetings, and white-boarding sessions, and keep all project files in one convenient place that is accessible to everyone on the team.

What Is The Most Well-Known Project Management Software?

JIRA is the most well-known project management software among organizations that follow the Agile SDLC principle.

Teams can create custom scrum boards and Kanban boards and use real-time reporting tools.

How Would You Define Agile Project Management?

Agile project management is an iterative process of managing a project that divides it into phases, allowing for flexibility and easy revisions.

The agile methodology enables regular collaboration, feedback from stakeholders, and the ability to easily implement change at any stage of the project.

What Is The Definition Of Project Scope In Project Management?

Project scope is a detailed outline of all the components required to complete the project, including a list of features, stakeholders, and goals to ensure the project’s success.

In Project Management, What Is The Critical Path Method?

The critical path method, also known as CPM, identifies the core tasks required to complete a project and uses that information to estimate the time required to complete the project.

The core tasks must be completed in a predetermined sequence to consider the project a success.