Conducting your business’s meetings, conferences, presentations, or seminars has become more and more popular to do through an online webinar. In fact, it’s the new norm. However, not every webinar software is going to cater to your specific needs. With dozens of different webinar software available, it can be hard to know which one is right for you. To help make your decision as easy as possible, we have compiled a list of the best webinar software available today.

Top 9 Best Small Business Webinar Software

  1. Livestorm – Best Small Business Webinar Software for Engagement Analytics
  2. Zoom – Best Small Business Webinar Software for Reliability
  3. GetResponse – Best Small Business Webinar Software for Email Marketing
  4. EasyWebinar – Best Small Business Webinar Software for Automation
  5. ClickFunnels – Best Small Business Webinar Software for Sales Funnels
  6. GoToWebinar – Best Small Business Webinar Software for Live Features
  7. StealthSeminar – Best Small Business Webinar Software for Business Growth
  8. ZohoMeeting – Best Small Business Webinar Software for Affordability
  9. WebinarNinja – Best Small Business Webinar Software for Full Customization

1. Livestorm – Best Small Business Webinar Software for Engagement Analytics

PRICING: Basic Plan – Free 20 (live attendees), Standard Plan – $78/month (100 live attendees)

This webinar software offers a long list of 3rd party integrations and analytical tools to help maximize your teams/customers webinar experience. You can track the numbers for attendees, messages, questions, polls, and registrants from your user interface. The platform is also capable of email reminder and document sharing automation.

KEY FEATURES:

  • Pre-recorded Video Sharing Tool
  • HD Streaming
  • Comprehensive Analytics Board

REASONS TO BUY:

  • Free plan available that may fit your SMB
  • Video tutorials on both ends of platform
  • No install required for webinar attendees

REASONS TO AVOID:

  • Only available in 3 language formats: English, Spanish, and French

» MORE: Best Webinar Software For Conferencing

2. Zoom – Best Small Business Webinar Software for Reliability

PRICING: Base Plan – $40/month (100 attendees), Pro Plan – $140/month (500 attendees)

Mainly known for its application as a conference call service provider, Zoom offers a reliable platform for webinars as well. Zoom gives its webinar customers all basic features including screen sharing, chat box, annotation tools and even the ability to like and up-vote comments and questions during the webinar.

KEY FEATURES:

  • Add Webinar Transcripts
  • 49 viewable screens at one time
  • Practice Sessions for pre-event webinar

REASONS TO BUY:

  • Fast File Sharing
  • Promote attendees to panelists
  • Livestream simultaneously to Youtube Live and Facebook/Instagram Live

REASONS TO AVOID:

  • No powerful marketing features or integrations

» MORE: Top-Rated Automated Webinar Program

3. GetResponse – Best Small Business Webinar Software for Email Marketing

PRICING: Base Plan – $99/month (300 attendees & 1000 email subscribers)

The best part about this platform is that their webinar service is integrated as a part of a larger package centered around email marketing. This makes the webinars very easy to promote. It offers all essential features including polls & surveys, screen sharing, call-to-actions and more. The marketing integration makes this a perfect tool to centralize your webinar broadcasting efforts around the products and services you offer.

KEY FEATURES:

  • Automated Nurturing Campaigns
  • Interactive Webinar Whiteboards
  • Built-in Sales Funnels and Landing Pages

REASONS TO BUY:

  • Powerful marketing tools with solid webinar software
  • Access to OptinMonster popups to get more attendees
  • Promote special offers during webinar with marketing tools

REASONS TO AVOID:

  • May be overpriced if you have no need for marketing tools

» MORE: Top Evergreen Webinar Software

4. EasyWebinar – Best Small Business Webinar Software for Automation

PRICING: Standard Plan – $78/month (100 attendees), Pro Plan – $59/month (300 attendees)

For those looking to broadcast to attendees across a wide variety of time zones, this is the webinar software for you. The platform allows you to use a live service and automate a later service for different time zones. These are evergreen webinars for you to reach a larger, more spread-out audience.

KEY FEATURES:

  • Webinar Templates
  • EasyCast for social media streaming
  • Personal Website Hosting
  • True-Voice Feature

REASONS TO BUY:

  • Repurpose your webinars
  • Sales-funnel integration
  • Email marketing integration for attendee reminders

REASONS TO AVOID:

  • No internal payment options
  • Requires use of Java

>>More: Best Website Audit Software | Best Employee Database Software | Best Personal Knowledge Management Software | Best Document Workflow Management Software

5. ClickFunnels – Best Small Business Webinar Software for Sales Funnels

PRICING: Basic Plan – $97/month (100 attendees), Advanced Plan – $297/month (400 attendees)

Offering a lot more than just webinar software, this platform is perfect for converting your webinar audience into paying customers with sales funnels. The webinar interface is easily customizable with drag and drop sales funnels to optimize your webinar’s performance.

KEY FEATURES:

  • Integration of sales campaigns
  • Campaign Analytics
  • Drag and Drop customization

REASONS TO BUY:

  • Advanced A/B testing available
  • Great help resources
  • High sales conversion rate with service-based businesses

REASONS TO AVOID:

  • Price doesn’t make any sense if you have no need for sales funnels

» MORE: How To Set Up A Webinar

6. GoToWebinar – Best Small Business Webinar Software for Live Features

PRICING: Starter Plan – $89/month (100 attendees), $199/month (500 attendees)

This webinar software has a long list of advanced live features for your audience’s enhanced experience. One of the first webinar services available, their platforms tools are well tested. This software is highly rated for its customer experience and use of tools such as polls and surveys.

KEY FEATURES:

  • Pre-scheduled polls and surveys
  • Advanced reporting metrics
  • Webinar Templates
  • Pre-recorded webinars

REASONS TO BUY:

  • Highly rated video quality and reliability
  • Pre-record your webinars and schedule them with automation

REASONS TO AVOID:

  • Limited number of customizable themes/templates

» MORE: Ways To Record A Webinar

7. StealthSeminar – Best Small Business Webinar Software for Business Growth

PRICING: Base Plan – $69.95/month (150 attendees), per user pricing after 150 attendees

This Webinar Software is best for companies looking to grow quickly as it has a wide variety of integration tools. This includes sales funnels, audience expansion tools, and social media integration.

KEY FEATURES:

  • Sales Funnels
  • Grey Hat Marketing Integration (faux attendees)
  • Countdown Timers
  • Smart CTA’s

REASONS TO BUY:

  • Great tools to grow a webinar with low attendance
  • Use of hybrid webinars (pre-recorded but with live chat and other features)
  • Wide variety of webinar analytics

REASONS TO AVOID:

  • Grey Hat and Smart CTA’s can be tough to learn without prior experience

» MORE: How Should I Select Software for a Webinar?

8. ZohoMeeting – Best Small Business Webinar Software for Affordability

PRICING: Basic Plan – $3/month (10 attendees), Pro Plan – $79/month (250 attendees)

Zoho’s wide range of pricing, from $3-$360/month makes them one of the most affordable webinar service providers available. It also integrates really well with their CRM program for all customer related needs. Another advantage is that with certain pricing plans, users are allowed to conduct webinars, not just hosts.

KEY FEATURES:

  • CRM Integration
  • Event Analytics
  • Role-based Access

REASONS TO BUY:

  • Pricing specified for your needs
  • No hidden fees or pricing structure
  • Industrial Security Standard
  • Interface supports widest range of languages (over 50)

REASONS TO AVOID:

  • High-speed connection necessary for webinar without lags

» MORE: Definition of A Webinar And Its Purpose

9. WebinarNinja – Best Small Business Webinar Software for Full Customization

PRICING: Free Plan (10 attendees/20 min webinar), Pro Plan – $83/month (100 attendees)

This cloud-based webinar solution allows customers to modify templates, videos, replays, chats, and other features. The registration page is also fully customizable including aspects like logos, colors, fonts, themes, and images. Administrators can also control automation of webinars and notification services.

KEY FEATURES:

  • User Interface Customization
  • 3rd Party marketing integration
  • 5 Minute Setup Assistance

REASONS TO BUY:

  • Analyze retention rates with analytics
  • Personalize each webinar to each audience
  • Video Support

REASONS TO AVOID:

  • Bugs reported with Mac users

» MORE: Top Software for Small Business Webinars

References and Links:

  • https://livestorm.co/
  • https://explore.zoom.us/en/products/webinar/
  • https://www.getresponse.com/
  • https://easywebinar.com/
  • https://www.clickfunnels.com/blog/webinar-marketing-funnel/
  • https://www.goto.com/webinar
  • https://stealthseminar.com/
  • https://www.zoho.com/meeting/
  • https://webinarninja.com/

Read More